FIRESTONE, TIRE THAT MAKES SENSE reaches out to more drivers with the introduction of various products for more comprehensive market coverage

Automotive Press Releases Friday April 24, 2015 15:16
Bangkok--24 Apr--Bridgestone Sales

Bridgestone today announced that it will be introducing various Firestone products to the Thai market, following Firestone’s successful “FIRESTONE, TIRE THAT MAKES SENSE” campaign which was launched at the end of last year. The move is aimed at meeting the market’s demands and various needs of a diverse customer base.

Mr. Tomio Fukuzumi, Managing Director of Bridgestone Sales (Thailand) Co., Ltd. shared that the Firestone campaign has received highly positive and encouraging customer feedback. This is the motivation behind the introduction of “Firestone DESTINATION A/T” – Tough anywhere, Comfortable anytime, All-Terrain Tire for SUVs and Pick-up Trucks – and six additional new sizes of “Firestone F-01 Fuel Fighter” for passenger vehicles. The latter will now be available in 18 different sizes to respond to market demand for extensive size options, for fitment onto a wide variety of passenger vehicles.

As part of the launch, Firestone’s new offerings will be communicated via television and radio, printed media, billboards and online media.

For more information regarding the two Firestone products, please contact our customer service hotline at 02-636-1555 (Bangkok & Metropolitan areas), 1800-259-537 (toll-free for other areas), or visit

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