Burn Rubber Company Limited has operated its KTM business since October 2015 with the solid determination to honor the four core values of KTM: PURITY of design makes sure each KTM vehicle is built purely for performance. Only components that make the motorcycle lighter, stronger and faster become part of KTM; PERFORMANCE is the cornerstone of KTM's READY TO RACE brand positioning; ADVENTURE is waiting to be experienced in every new ride on KTM; and EXTREME that provides not just challenges but also thrills. All KTM motorcycles are developed and manufactured based on these four values. Today, Burn Rubber is thus fully ready to establish KTM brand in Thailand and expand its base here with 12 street and offroad models.
Mr. Bhumin Nivatvongs, executive director of Burn Rubber Company Limited, says, "The Motor Expo has given us a good opportunity to officially introduce our firm as the sole authorized distributor of Austrian-made motorcycles under KTM brand in Thailand. Thanks to this opportunity, we can meet the orange family. Moreover, we are going to open the biggest KTM Flagship Store in Southeast Asia, located at A-Square Soi Sukhumvit 26. The KTM Flagship Bangkok will be a comprehensive complex for KTM fans covering showroom, service center, and venue for various marketing activities. As we have made solid plans and preparations for KTM supporters, they can be rest assured that they are going to enjoy new, enriched KTM experiences. Burn Rubber is committed to developing KTM presence here in line with KTM vision and under its Ready to Race philosophy to driving the brand's growth in the Thai market".
In this occasion, Burn Rubber introduces three motorcycle models;
KTM 1290 Super Adventure, KTM's highlight model in 2015, impresses with the most comprehensive standard equipment package – in terms of comfort, electronics and safety. Being the best of its class in the motorcycle market, it includes WP Suspension, MSC (Motorcycle Stability Control), MTC Traction Control and Cruise Control. This outstanding overall package makes KTM 1290 Super Adventure the safest ever travel enduro. Together with the most powerful travel enduro engine, it is arguably beyond comparison.
RC 250 and 250 Duke reflect KTM's commitment to expand its diverse Street range. These models are the improved versions of RC 200 and Duke 200, which in fact had already demonstrated strong performance attributes and enjoyed popularity worldwide. KTM has pursued the improvement in its bid to increase the satisfaction of motorcyclists who are craving for scary cornering speeds and an ability to brake super-late to stay faster longer. The two new models are dynamic yet lightweight. Their machine weighs just 139 kg for 250 DUKE and 147 kg for RC 250. Thanks to such strengths, they boast a perfect overall package of outright 250cc performance on top of absolute reliability, durability and real-world practicality. Whether it is commuting to work each day, scratching round favorite turns at weekend, or just heading to shops, RC 250 and 250 Duke definitely set the 250cc capacity benchmark.
KTM now offers tempting promotions at the Thailand International Motor Expo 2015. Its latest models are now sold at extremely special prices, which apply only to the launch period, and appealingly bundled with first-class insurance. Gift sets featuring KTM's PowerWear and PowerParts,
plus various other good deals are also on offer at KTM booth (G01-1). For more information or updates about KTM, please visit www.KTM.com and www.facebook.com/KTMThailandOfficial