Mitsubishi Motors Thailand Marks Five Million Units Production Milestone

Automotive Press Releases Monday June 4, 2018 18:01
Bangkok--4 Jun--Mitsubishi Motors

Mitsubishi Motors Corporation (MMC) announced today that Mitsubishi Motors (Thailand) Co., Ltd. its exclusive producer and distributor in Thailand, has marked five million units vehicles produced at the facility in Laem Chabang. The landmark vehicle was a Mitsubishi Pajero Sport.

The event was graced by Dr. Somkid Jatusripitak, Deputy Prime Minister of Thailand; Mr. Shiro Sadoshima, Ambassador Extraordinary and Plenipotentiary of Japan to the Kingdom of Thailand; Mr. Osamu Masuko, CEO of Mitsubishi Motors Corporation and BOI's Honorary Investment Advisor. Other VIP guests, business partners and employees were also in attendance.

During his address, Dr. Somkid Jatusripitak congratulated Mitsubishi Motors for the successful collaboration between the automaker and the Thai government.

He said, "Mitsubishi Motors Thailand's milestone today underlines the role of the automotive industry as one of Thailand's growth engines. The company's commitment to Thailand, and its leadership in sustainable practices is initiative that will help us achieve our national economic goals."

Also speaking at the ceremony was Mr. Osamu Masuko, CEO of Mitsubishi Motors Corporation. He expressed his gratitude for the support and cooperation from the Thai government, and explained: "We have always had the confidence in Thailand's potential for domestic market growth. Its long-term policies to grow the automotive industry also augur well for our business."

Mitsubishi Motors Thailand's facilities at Laem Chabang are the biggest outside Japan, capable of producing 424,000 vehicles a year with exports going to more than 120 countries. The output supports the company's growth in the ASEAN region as well as internationally.

Meanwhile, Mr. Morikazu Chokki, President and CEO of Mitsubishi Motors (Thailand) Co., Ltd. said during the ceremony, "We will continue to pioneer new segments and technology. We will innovate and enhance hard and soft technology into human-centric packages, and deliver versatility, driving confidence and functionality. This forms the basis of our global tagline 'Drive your Ambition' and is our commitment to our drivers."

Mitsubishi Motors started its operations in Thailand in 1961 and achieved its first million-unit production in 2003. The second million followed in 2010 and after just three years, Mitsubishi Motors Thailand hit the third million in 2013. As demand increased, the four-million mark was reached in 2015.

Out of the five million vehicles, 3.7 million were for export markets in more than 120 countries worldwide. In 2016, Mitsubishi Motors Thailand celebrated its third-million export vehicle.

Mitsubishi Motors Thailand currently operates three automobile plants in Laem Chabang. The first plant was opened in 1992, and the second in 1996, the latter focusing on production of one-ton pickup trucks. It joined the first Thailand Product Champion to promote and establish the country as the production hub and export base of pickup trucks.

In 2007, Mitsubishi Motors Thailand joined the Second Thailand Product Champion or the Eco Car project and invested in the third automobile plant, which started producing eco cars in 2012. Mitsubishi Motors Thailand also has a powertrain plant that produces engines for both domestic and export markets.

Mitsubishi Motors Thailand currently has over 6,650 employees. To enhance its operations and leverage its role among Mitsubishi Motors group, the company also has facilities for Global Parts Logistics, a proving ground and a new Education Academy.

About Mitsubishi Motors Thailand (MMTh)

Mitsubishi Motors (Thailand) Co., Ltd., the largest plant in the MMC group and an export hub to more than 120 countries, is one of Thailand's leading automotive manufacturers committed to produce and sell a range of vehicles that are eco-friendly, high in quality, performance, safety, comfort, technology and customer satisfaction. In 2018 MMTh celebrated a total production of five million units. MMTh's current range of vehicles includes the Mitsubishi Triton pickup truck, Mitsubishi Pajero Sport PPV, Mitsubishi Attrage and Mitsubishi Mirage city cars. To ensure the highest quality, MMTh uses its proving ground in Sriracha, Chonburi to assess products from design and prototype stages to pre-production and commercialization. This ensures customers take delivery of vehicles that are second-to-none in all aspects of quality.

Please contact Mitsubishi dealers nationwide for more information and test driving, or contact Mitsubishi Call Center Tel. 02-079-9500 every day at 8:30 – 17:00 hrs.
Stay updated with Mitsubishi Motors Thailand;
Website : www.mitsubishi-motors.co.th
Facebook : www.facebook.com/MitsubishiMotorsTH
Instagram : @MitsubishiMotorsTh
Youtube Channel : Mitsubishi Motors Thailand
Line Official Account/ ID : Mitsubishi Motors Th / @MitsubishiMotorsTh

Latest Press Release

Yanmar Launches Search for the original YNB300 Excavator on its 50th Anniversary

YANMAR CONSTRUCTION EQUIPMENT CO., LTD. has launched a campaign to find the "YNB300" mini excavator on the occasion of its 50th anniversary. The YNB300 mini excavator was first manufactured in 1968 making 2018 its 50th anniversary. In 1960 farmers and...

Forty years of Mitsubishi pickup success

It's 1978, and the world is changing. Space Invaders spreads to arcades across the globe and launches the video game industry. The first automated cellular phone network is being built in Japan and Superman takes off in cinemas. Another product is...

Renault-Nissan-Mitsubishi and Google Join Forces on Next-Generation Infotainment

- World's leading automotive Alliance signs a global multiyear agreement to partner with Google to equip Renault, Nissan and Mitsubishi vehicles with intelligent infotainment systems - The Alliance will utilize Android, world's most popular operating...

Goodyear Celebrates 120 Years of Innovation

As Goodyear celebrates this milestone anniversary, the company reflects on a legacy of innovation and looks ahead to the next generation of mobility solutions Recognized throughout the world as an American industrial icon, The Goodyear Tire & Rubber...

Mazda jumps back into the pickup truck battle with the 2018

The Thai pickup truck market is heating up with the Mazda brand launching its latest attack with a new pickup truck for the 2018 model year. Mazda has been highly successful Thailand's passenger car market, securing the No.3 position, as well as top...

Related Topics