Mitsubishi Motors Thailand Wraps Up Motor Expo 2018 With Bookings Buoyed by 60%

Thursday 13 December 2018 11:33
Mitsubishi Motors Thailand wrapped up the recent 35th Thailand International Motor Expo 2018 with a total of 3,619 bookings. This is an increase of 60 percent from the same event last year. Pickup enthusiast's sentiment towards the new Mitsubishi Triton helps propel the brand's bookings and consistent upwards annual sales volume.

"Our customers and visitors to our booth continue to be excited with our products, especially with the new Mitsubishi Triton and the all-new Mitsubishi XPANDER. Our commitment in aftersales services with the slogan of "We take care, you just drive" also generated a lot of interests as it reaffirmed our commitment to customer satisfaction," said Mr. Morikazu Chokki, President and CEO, Mitsubishi Motors (Thailand) Co., Ltd

"We are pleased with the booking achievement and are committed to use this momentum to drive for our sustainable growth," added Mr. Chokki.

The newly-launched Mitsubishi Triton was very well-received, achieving a total booking of more than 4,000 units in the short span since its availability at outlets nationwide in November 17, 2018.

Interest towards Mitsubishi Pajero Sport Elite Edition was also positive, with the special-edition model raking up more than 900 bookings.

'Engineered Beyond Tough', the new Mitsubishi Triton features a more powerful styling that incorporates advanced 'Dynamic Shield' front design concept, an enhanced Super Select 4WD-II with improved on- and off-road performance, and the latest active safety and driver assistance systems. There is also overall improvement and significant refinements to driving dynamics sought by pickup enthusiasts. The new Mitsubishi Triton is the latest in a model line with global strategic importance. It celebrated its 40 years of lineage and evolution with a global premiere held recently in Thailand.

Prices for New Mitsubishi Triton starts at THB654,000.

About Mitsubishi Motors Thailand (MMTh)

Mitsubishi Motors (Thailand) Co., Ltd., the largest plant in the MMC group and an export hub to more than 120 countries, is one of Thailand's leading automotive manufacturers committed to produce and sell a range of vehicles that are eco-friendly, high in quality, performance, safety, comfort, technology and customer satisfaction. In 2018 MMTh celebrated a total production of five million units, and officially opened Education Academy in Pathum Thani. MMTh's current range of vehicles includes the Mitsubishi Triton, Mitsubishi Pajero Sport, Mitsubishi Attrage, Mitsubishi Mirage, and Mitsubishi XPANDER. To ensure the highest quality, MMTh uses its proving ground in Sriracha, Chonburi to assess products from design and prototype stages to pre-production and commercialization. This ensures customers take delivery of vehicles that are second-to-none in all aspects of quality.

Please contact Mitsubishi dealers nationwide for more information and test driving, or contact Mitsubishi Call Center Tel. 02-079-9500 every day at 8:30 – 17:00 hrs.

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