Mazda3 Wins 2020 World Car Design of the Year

Thursday 09 April 2020 10:01
The Mazda3 won the 2020 World Car Design of the Year award, one of the special awards of the World Car Awards (WCA). The Mazda3 is the second to be named World Car Design of the Year, following the Mazda MX-5 (known as Roadster in Japan) winning the award in 2016.
Mazda3 Wins 2020 World Car Design of the Year

The WCA

was established in 2004 by an international group of automotive journalists,

and the judging panel this year consisted of 86 journalists from over 25

different countries. The final result was announced by the WCA in Toronto on

April 8 local time.

MAZDA3

In pursuit

of Mazda’s design philosophy, Car as Art, the Mazda3 adopts a matured Kodo

design, which has received recognition all over the world. Taking inspiration

from Japanese aesthetics, Mazda adopted a “less is more” approach when

designing the Mazda3 and stripped away superfluous elements from the car’s

form. The result is a unique design that creates subtle undulations of light

and shadows gliding over the car’s smooth body, giving birth to a natural and

powerful expression of vitality. Furthermore, despite sharing the same model name, the hatchback and sedan

models have distinct personalities—the design of the hatchback is emotive, the

sedan elegant.

Mazda marks one hundred years of existence this year, during which we have always built cars that provide driving pleasure with the aim to brighten people’s lives in any era. Following on for the next century, we will continue to take on challenges to create unique products, designs, technologies and customer experiences, hoping to offer something special that our car-loving customers will want to treasure and hold onto for as long as possible.

http://www.mazda.co.th

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Mazda3 Wins 2020 World Car Design of the Year Mazda3 Wins 2020 World Car Design of the Year