Thai Artist Creates Power - Worlds First Vacuum Powered Artwork Electroluxs UltraCaptic, the power of imaginative creativity

Business Press Releases Thursday October 31, 2013 10:30
Bangkok--31 Oct--Grayling (Thailand)
Electrolux Thailand is proud to unveil the world’s first vacuum powered artwork produced by one of Thailand’s top artists, Chailt Nakpawan.

He used Electrolux’s new UltraCaptic bagless vacuum machine – featuring an innovative dust disposal “Compact & Go” technology – to create “Power,” an amazing and elaborate art work composed of different coloured sand.

Mr. Sutti Manokitjarunman, General Manager of Electrolux Thailand said, “Khun Chalit combined his artistic creativity, and the innovative features of the new UltraCaptic vacuum machine, to create the world’s first vacuum powered artwork.”

“He made use of UltraCaptic’s strong power, and the innovative ‘Compact & Go’ dust disposal system that enables super compressed dust collection, to create this masterpiece.”

Mr. Sutti added, “On behalf of Electrolux Thailand, I would like to thank Khun Chalit for creating this incredible artwork. I would also like to thank Saatchi & Saatchi Co., Ltd. and Wake Up Rabbit Production House for their help in developing, and realizing, this original world first art project.”

Electrolux invites you to experience the powerful performance of Electrolux’s UltraCaptic vacuum machine at www.electrolux.co.th or
Detail
Name: Power
Length: 2.12 minutes
Brand: Electrolux Thailand
Advertising Agency: Saatchi & Saatchi Co., Ltd.
Production House: Wake Up Rabbit
For further information, please contact:
Grayling (Thailand)
Pimpailin Teeraleela and Jedsada Saenprom
Tel: 02-635-7151-2 Fax: 02-635-7155
Email: pimpailin@grayling.com and jedsada@grayling.com

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