Thailand’s first Fashion and Beauty Blog Awards Launch WearYouWant praises dedicated online followers of fashion

Friday 22 July 2016 15:51
WearYouWant, Thailand's leading online fashion and beauty marketplace, is recognizing the trendsetting talents of Thai fashion and beauty blogging with the launch of the Fashion & Beauty Blog Awards Thailand. The first of its kind in Thailand, the awards recognize the fashion-forward creativity of Thailand's inspirational bloggers and social media influencers who are dedicated online followers of fashion and beauty.

Fashion and beauty bloggers and social media influencers can apply for the WearYouWant hosted Fashion & Beauty Blog Awards Thailand during July –August 2016, with fans and followers voting online for their favorite bloggers and social influencers throughout September 2016. Winners will be announced in October 2016, with a THB 25,000 cash prize along with an opportunity to guest appear on WearYouWant's blog and social platforms. The first runner-up will receive a THB 10,000 cash prize, while the second runner-up will be awarded a THB 5,000 cash prize.

The awards are aimed at putting the spotlight on Thailand's talented fashion and beauty bloggers and social media influencers of 2016 in recognition of their efforts. With only a two months window for bloggers and social media influencers to sign-up, followed by just a month for the online public vote, the awards reflect the fast-moving fashion industry and the changing face of beauty blogging in 2016. Bloggers and social media influencers with their fingers on the fashion and beauty pulse need to register online if they want to bag the perfect accessory of the season – a Fashion and Beauty Blog Award.

Online voters will be requested to judge blogger entrants on the following criteria:

• Presenting compelling content on trends in fashion and beauty

• Maintaining a high level of visual fashion and beauty aesthetics

• Creativity and innovativeness in communicating new trends within the fashion and beauty industry

With fashion and beauty bloggers and social media influencers helping create the commercial success of brands through their online influence, WearYouWant has created the awards to praise their talents in the Thai market. Thailand has a strong e-commerce and online-blogging culture, with the latest fashion and beauty trends shared and discussed on social media platforms and purchased online.

WearYouWant CEO and Co-Founder Martin Toft Sørensen explains why fashion and beauty bloggers are industry influencers who deserve to be acknowledged. "A big part of what we do here at WearYouWant is in knowing which fashion is in trend, showcasing clothes and accessories our customers want and offering great advice on what looks good. Fashion bloggers and influencers have a big impact too, by highlighting different styles and brands.

With their knowledge of what fashion is out there and their own personal perspectives, Thai fashion bloggers and social media influencers breathe fire into the fashion industry; sparking interest for brands amongst their online fans with their commitment and passion for fashion. In the same way, beauty bloggers are trendsetters, redefining what beauty is today and introducing consumers to new products and beauty tips from cosmetics to skin creams and treatments."

To apply for the Fashion Blog Awards, bloggers and social media influencers must be based in Thailand and have been actively writing within the last six months about fashion or beauty. Blogs and social pages can be in Thai or English and entries can be submitted online at www.fashionblogawards2016.com from now until August 30th 2016. There is no fee to enter the awards. Online voting will take place from September 1st -30th and winners will be announced on the website in October 2016. For more details, visit fashionblogawards2016.com.