Today TrueMove H Fully Showcases its Brand, “FREEYOU” Frees Your Life to the Full With the Power of Wireless Communications

Telecommunication Press Releases Thursday September 1, 2011 13:58
Bangkok--1 Sep--Aziam Burson-Marsteller
Today TrueMove H Fully Showcases its Brand,“FREEYOU” Frees Your Life to the Full With the Power of Wireless CommunicationsVia 3G+ Services Across Bangkok and 16 Provinces Nationwide*

True Group unveils its TrueMove H brand, which brings freedom to life anywhere and anytime with the power of complete wireless communications. TrueMove H’s unrivalled technology and intelligent services reinforce its 3G leadership with a new standard, a 3G+ wireless network, which is faster and offers the widest coverage. With speeds of up to 42 Mbps and Wi-Fi connectivity of up to 8 Mbps** at 100,000 hot spots***, TrueMove H fully empowers various communications devices so that users can enjoy content and applications plus after-sales services and support from a dedicated team of experts. Many packages are available to meet all types of usage including calls, data, calls with data as well as top up packages plus packages for smartphones and tablets across all platforms. Consumers can now experience the freedom of wireless communications that fit their individual lifestyles today, all over Bangkok and in 16 provinces nationwide.

Mr. Suphachai Chearavanont, President & CEO of True Group said, “Following the expansion of 3G+ commercial services by Real Move, a CAT reseller, under the TrueMove H brand since January of this year, today we are fully unveiling the TrueMove H brand to reinforce our leadership in 3G on a new 3G+ network which is faster and has the widest coverage. This is an important leap for Thailand’s telecommunications industry as it enters the wireless broadband era, changing the daily lifestyles of consumers by offering them more freedom for education, leisure and work to suit individual lifestyles.

These changes are in line with True Group’s convergence strategy which aims to fulfill Thai consumers’ lifestyles enabling them to communicate anywhere and anytime without limitations over a convergence network that comprises 3G+ and Wi-Fi supplemented by a wide range of content and applications that will truly bring convergence lifestyles to consumers in Thailand.

  • True Group’s new brand, TrueMove H, reflects the freedom of wireless communications on a new network, which offers faster connectivity to information and entertainment without limitations, as well as the sharing of experiences and creating great things together. TrueMove H’s highly intelligent services bring freedom with FREEYOU that fulfills each customer’s lifestyles.
  • Free Your World with a Hyper hi-speed Network that allows communications on a new 3G+ network with a maximum speed of 42 Mbps all over Bangkok and 16 provinces nationwide including Pathum Thani, Nonthaburi, Samut Prakan, Ayudhaya, Nakorn Pathom, Samut Sakorn, Chonburi, Khon Kaen, Nakorn Ratchasima, Udorn Thani, Songkhla, Surat Thani, Phuket, Nakorn Sri Thammarat, and Krabi. In addition, the Wi-Fi network offers speeds of up to 8 Mbps at over 100,000 hot spots.
  • Free Your Style with a High Variety of Devices and enjoy all sorts of gadgets including smartphones from various platforms such as iPhone, iPad, Samsung and other Android phones plus other communications devices such as Aircards, Mi-Fi, all of which work with the greatest efficiency on the 3G+ and Wi-Fi networks.
  • Free Your Desires with Hip Content and Applications that bring endless enjoyment. These specially selected content and applications enable users to watch their favorite programs from 14 TrueVisions channels on the iPhone and iPad live as well as past episodes, or just the highlights from programs such as Premier League. Subscribers can experience the latest applications such as Thailand GPS by NAVFONE, a mobile navigation system with a map of Thailand to help navigate to and from any destination; TrueMove H iService, a free application which allows users to check information on the number in use such as service activation date, promotions, outstanding balance, remaining data usage or purchase various packages and services directly from the phone; and TrueMusic HD, the music center offering over 400,000 Thai and international hit songs, music videos and lyrics catering to all tastes, all of which can easily be shared with friends via Facebook and Twitter.
  • Free Yourself with Human Services for special customers. After-sales services are supported by expert staff who know and care, comprising over 300 IT Friends who are ready to give technical advice and assistance on usage. Other customer support channels include Customer Care Center 1331, True Shops, True Partners and participating dealers.
  • Free Your Mind with High Value Offerings which cater to various needs and are easy on the pocket. There are many packages to choose from to fit all types of usages: Free to Talk for subscribers who primarily call; Free to Surf for heavy online users, and Free to Surf & Talk for customers who like to call and surf the Internet. Moreover, Free to Topping allows subscribers to choose and purchase extra services for calls, SMS, MMS, 3G+, Wi-Fi or even applications. Special packages for iPhone and smartphones from all platforms as well as for tablets are also available.

“TrueMove H is an important leap forward for True Group that offers a complete wireless communication experience without boundaries. FREEYOU allows consumers to experience the freedom of wireless communications that fit individual lifestyles on a new 3G+ wireless network offering speeds of up to 42 Mbps and up to 8 Mbps with Wi-Fi, which will fully accommodate the potential of daily lifestyles and workstyles. Moreover, FREEYOU opens up a world of freedom to access information, entertainment and a multitude of exciting content and applications that will allow consumers in Thailandto share experiences and create great things for extraordinary enjoyment together,” concluded Mr. Suphachai.

* The 3G+ service is dependent on network coverage area and supporting devices/compatibility
** 3G+ and Wi-Fi speeds are dependent on usage traffic in the area and supporting devices/compatibility
*** 100,000 Wi-Fi hot spots in Thailand and abroad by September 2011
For more information, please contact (media enquiries only):
Corporate Communications and Marketing PR - True Group
Email: pr@truecorp.co.th
Aziam Burson-Marsteller
Jaruwan Vorarakthananune
Tel:+66 (0) 2252 9871-7
Email: jaruwan.v@abm.co.th

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