Mr. Aman Kapoor, Chief Customer and Marketing Officer, Prudential Thailand, said "Reflecting the company's vision and strategic direction to be a trusted and differentiated insurance provider, Prudential Thailand breaks the norm of traditional way of talking about insurance by introducing the "Insurance for those who don't like insurance" campaign. The campaign aims to trigger reaction of people to insurance and overcome any default shutdown attitude that they have about insurance. We will also invite comments from the public through our microsite https://www.prudentialthai.com/whyyoudontlikeinsurance. This is an engaging manner in which to get real comments from real consumers and take it as part of insurance evolution. The campaign will also reiterate our commitment of listening to our customer and delivering insurance solution that meet their needs.
This is the first teaser campaign. The full campaign will be launched in mid February. Stay tuned!
Share your views about insurance with Prudential and participate in the "Insurance for those who don't like insurance" campaign from today to 17 February 2019 by visiting https://www.prudentialthai.com/whyyoudontlikeinsurance. All comments and opinions will be kept confidential. For more information, please contract Prudential Life Assurance's customer service center at Tel. 1621.