KSecurities and partners have released KS Trading Tycoon, an online stock trading game putting virtual trades at your fingertips.

Stocks and Financial Services Press Releases Tuesday April 24, 2012 11:29
Bangkok--24 Apr--KasikornBank

KSecurities and partners have released KS Trading Tycoon, an online stock trading game putting virtual trades at your fingertips. The easy-to-play game is expected to cultivate master traders playing on iPhone and iPad, introducing newcomers to the fun of investment.

Kasikorn Securities has further staked out its leadership in the investment consultancy field by joining with Advanced Info Service and Ignite Asia in introducing KS Trading Tycoon, a realistic stock trading game that will change attitudes towards investment. The emphasis is attracting new investors, allowing them to hone their trading skills, becoming masters making virtual trades with their fingertips. At least 100,000 virtual traders are expected to play.

According to Miss Nattharin Talthong, Kasikorn Securities Executive Chairman and KGroup Private Banking Business Head, KS Trading Tycoon is a project of KS Investment Academy, a program that provides investment knowledge to the general public in order to cultivate knowledgeable, competent investors. KS Trading Tycoon will allow new investors to experiment with what they know and to test their understanding through virtual, realistic stock trades, providing an easy and fun way to learn. Mobile phone apps are popular among, students and those just entering the workforce, and this game gives them the opportunity to learn about investing on the stock exchange. The emerging generation is an essential element in significantly expanding the investor base and for developing capital markets over the long term.

KS Trading Tycoon has been designed as a stock trading game played on iPhone and iPad using actual information from the stock market, with real-time updates of trading periods, prices, methods and news reports. Both prospective and existing investors will gain experience in this realistic environment, using virtual money, “Penny”. The game is linked to Facebook, allowing virtual investors to update their investment status, sharing experiences and the fun of investment.

The game is now available on App Store for download. KSecurities is celebrating the launch with prizes totaling 360,000 baht in K-Treasury Funds for the three players generating the highest game profits each month, while the top three players among existing customers of KSecurities and K-Cyber Banking will be granted “Penny” for game start-up; and awards to general players will be doubled in value. The celebration runs May to July 2012. Contact KS Customer Service, 02 696 0011, for more information.

According to Mr. Pratthana Leelapanang, Advanced Info Service Vice President for Value Added Services, as a leader in wireless communications, AIS emphasizes the development of new applications serving the growing group of customers using smart phones and devices. AIS supports local developers in creating applications for Thais, particularly applications related to entertainment and social networks. Working together, AIS, KSecurities and Ignite Asia have developed KS Trading Tycoon, a realistic stock trading game using “Penny” as virtual cash. AIS customers can download and play the game free. Smart device applications are popular among the rising generation of stock market investors and there will be a projected five million smart phone and device users by end of the year. AIS believes that prospective stock investors will benefit from the new application, with which they can experiment and gain experience before actually investing, having fun while building up knowledge quickly. AIS will soon hold a contest awarding major valuable prizes to new stock masters.

According to Mr. Jirath Pavaravadhana, Ignite Asia CEO, Ignite Asia, a leading in social network agency, has been creating innovations for the past two years. KS Trading Tycoon is yet another such product inspired by the fact that too few investors, about 100,000, are trading stocks. KS Trading Tycoon is designed as a stock trading simulator that is both simple and fun. The game can even be played with friends via social networks. Mobile applications are becoming more efficient, convenient and beneficial, connecting people and their lifestyles on social networks. Ignite Asia is confident that KS Trading Tycoon will participate fully in this trend. Beyond this, Ignite Asia will continue to introduce new projects on the social network.


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