KTC engages the high potential female consumers with the KTC Lady Power Auto and Sports: Feminine Eligibility campaign.

Stocks and Financial Services Press Releases Monday August 3, 2015 17:36
Bangkok--3 Aug--Krungthai Card

KTC responds to the lifestyle needs of modern ladies by joining hands with 7 partners - Klean Square, VOX, Wizard Auto Care, Dhipaya Insurance, Probike, Sports World and Reebox, to launch the “KTC Lady Power Auto and Sports: Feminine Eligibility” campaign with the offering privileges related to automobile and sports. The goal is to increase their card spending in the automobile and sports categories by 20% and 50% by the end of this year.

Mr. Chaiyapol Glitayawanit, Senior Vice President – Credit Card Business, “KTC” or Krungthai Card Public Company Limited, says, “Our company is consistently maintaining good relationship with our members by analyzing their behaviors and offering relevant marketing privileges. Most recently, we have studied the behaviors of female customers and came to the knowledge that they have as much potential to spend on automobile and sports as do men. Today’s ladies lead an active lifestyle. They are inclined to care for their vehicles because they want peace of mind and good value. They are conscious of their health and they work out. The bicycle trend is still on. Therefore, we have joined hands with 7 partners:Klean Square, VOX, Wizard Auto Care, Dhipaya Insurance, Probike, Sports World and Reebox, to launch the ‘KTC Lady Power Auto and Sports: Feminine Eligibility’ campaign to offer privileges in these areas and truly reflect the lifestyle of the ladies.”

Automobile Privileges:

Lady members can enjoy the KTC FLEXI 0% installment plan at all participating car and tire service centers in Thailand. Once registered and spending every 5,000 Baht, members will be entitled to1.5% cash back. (Today – 30 September 2015)

VOX: 30% discount and 10-month KTC FLEXI 0% option on Vox Film UV 400 Pro window film for fairer skin. (Today – 31 December 2015)

Klean Square: 49% savings on two car wash programs when paying with a KTC credit card and using Forever Rewards points during the Lady Happy Hours from 09:00 A.M. to 06:00 P.M. of Tuesday, Wednesday and Thursday, as well as 09:00 A.M. to 12:00 P.M. of Saturday. (Today – 31 October 2015)

Wizard Auto Care: on the Lady Day of Wednesday from 07:00 A.M. to 07:00 P.M., members can use only one Forever Rewards points and spend 99 Baht with a KTC credit card to claim one foam wax car wash worth 180 Baht. (Today – 30 September 2015)

Dhipaya Insurance: Members using a KTC credit card to pay for Lady TIP Motor 3+ policy will receive a free compulsory third party liability insurance, as well as unlimited number of emergency assistance during the period of one year as specified. (Today – 31 December 2015)

Sports Privileges:

VIRGIN ACTIVE: Members who want to receive a new form of body weight training from Virgin Active trainers can apply the KTC Lady Boot Camp activity which will be held on 30 August 2015. Members will get free REEBOX set with KTC shoes bag worth collectively over 1,000 Baht. Please apply before 31 July 2015, only 30 persons accepted.

PROBIKE: Members who buy any models of TREK or Tern bicycle will be entitled to a free backpack worth 250 baht. Moreover, members spending via KTC credit card with required amount will be entitled to a PROBIKE voucher worth 3,000 Baht. The KTC Lady Bike workshop is also held in collaboration with Probike for beginning lady bikers. Please apply before 31 August 2015)

Members interested in these 2 activities can telephone for more information or special price offer at 0-2631-3456 from Monday through Friday during 09:00 A.M. and 05:30 P.M.
REEBOX: Members get 20% discount when downloading a coupon from www.ktc.co.th and spend via KTC credit card at all participating branches. (Today – 30 September 2015)
SPORTS WORLD: Members will receive a 250 Baht towel when spending the required amount at Sports World. (Today – 30 September 2015)

Mr.Chaiyapol says in conclusion, “We expect that the ‘KTC Lady Power Auto and Sports: Feminine Eligibility’ campaign will encourage current female members to spend more in the automobile and sports categories by 20% and 50% by the end of this year”


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