Virgin Media Partners with Motricity to Offer Single Destination for Mobile Social Networking and Email

General Press Releases Wednesday August 4, 2010 10:37
LONDON and BELLEVUE, Wash.--(GLOBE NEWSWIRE)--Aug. 3, 2010
Virgin Media Provides One-Click Access to Mobile Internet through Motricity's mCore Connect

Virgin Media, one of the United Kingdom's leading quad-play providers of broadband, television, home phone and mobile, has teamed with Motricity (Nasdaq:MOTR), a leading provider of mobile Internet services, to launch a service that allows one-click mobile access to leading social networks including Facebook, MySpace and Twitter, along with e-mail sites like Gmail, Yahoo, MSN and AOL Mail. Virgin Media offers this service through Motricity's mCore Connect solution which provides a single, simple and user-friendly means for consumers to stay connected to their social networks and e-mail while on the go.

Jonathan Kini, director of mobile at Virgin Media, said, "Virgin Media's mobile customers have access to all the social networks and e-mail sites they visit most and, with Motricity's mCore Connect, we've made it easier for people to stay in touch with one simple destination."

In addition to helping customers have better access to the e-mail and social networking sites they use most, mCore Connect establishes brand affinity and customer loyalty for carriers by allowing consumers to personalize their mobile experience. And, by combining these sites into one, easy-to-reach interface and delivering a simple means to see things like status updates, it takes much less network bandwidth to serve these consumers.

"Consumer demand for the mobile Internet continues to grow and we believe empowering consumers to personalize their mobile Internet environment is key to evolving their experience. Through solutions like mCore Connect, we're giving people quick and efficient access to the information they need across smartphones and feature phones, while reducing the strain on carrier's networks," explained Ryan Wuerch, CEO at Motricity. "Virgin Media is leading the industry towards a truly customer-centric mobile Internet."

About Motricity mCore Connect

mCore Connect is a mobile Internet service that allows one-click mobile access to leading social networks like Facebook, MySpace and Twitter, along with e-mail sites like Gmail, Yahoo, MSN and AOL Mail. Key features include:

--   Content Aggregation - Content aggregation enables e-mail and social
networking content to be pulled into a user-friendly interface creating
a single source for all social interaction needs.
--   Status Updates - Status updates allow consumers to publish their status
across multiple services through a single user interface.
--   Optimized User Experience - Personalization helps users create the best
overall mobile experience to meet their needs.
--   Access To RSS Content - mCore Connect comes equipped with an RSS reader
that can aggregate all the top feeds from popular Internet sites into a
single view on your mobile.
--   Broad Availability - mCore Connect can be reached through a wide range
of access mediums across smartphones and feature phones, including Web,
WAP, J2ME, thick, thin and native clients, set-top boxes, gaming
consoles, laptops, netbooks, eReaders and other IT devices, and through
a wide range of mobile operating systems including Symbian, BlackBerry,
Android, Windows Mobile and Palm webOS.
--   Integration with mCore Platform - mCore Connect is an integrated
component of the broader mCore Platform and, as such, it benefits from
the centralized features as well as the scale and reliability of this
hosted, carrier-class managed service.
About Virgin Media
With almost 10 million customers, Virgin Media is the UK's first quad-play provider of broadband, TV, phone and mobile.

The company is one of the largest residential broadband providers in the UK, using a unique fibre optic cable network to deliver next generation ultrafast internet access of up to 50Mb to just over half of all homes. Combined with a high speed ADSL service and mobile broadband products, Virgin Media is able to offer broadband internet access to virtually the entire country.

Virgin Media has the UK's most advanced TV on demand service and was the first TV platform to carry BBC iPlayer. It is the second largest provider of pay TV, was the first to launch a high definition TV service and offers a high-specification, HD-ready V+ personal video recorder.

The company operates the most popular virtual mobile network in the UK which, when launched, was the world's first such mobile phone service. It is also one of the largest fixed-line home phone providers in the country.

Virgin Media is a 50 percent joint partner with BBC Worldwide in UKTV, which consists of ten channels including Dave, G.O.L.D., Watch and Alibi.
Virgin Media Inc. is listed on the NASDAQ Stock Market and the London Stock Exchange (VMED).
About Motricity

Motricity (Nasdaq:MOTR) is a leading mobile data solutions provider exclusively focused on the rapidly growing mobile Internet market. It serves some of the world's largest mobile carriers, simplifying the mobile Internet and creating a personalized mobile experience for subscribers. Motricity helps companies leverage the power of mobility to make direct, personalized connections with their customers. For more information, visit www.motricity.com or follow the company on Twitter @motricity.

CONTACT:   Motricity
Media Contact:
Jennifer Moranz
425.638.8454
Jennifer.Moranz@motricity.com
Edelman for Motricity
Media Contact:
Kate Whitman
206.227.0031
motricity@edelman.com

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