Bangkok, host of VIV Asia 2013: Animal protein professionals worldwide unite for Asia’s preferred industry event

General Press Releases Thursday March 14, 2013 14:59
Bangkok--14 Mar--Media Plus Connection
Bangkok, host of VIV Asia 2013Animal protein professionals worldwide unite for Asia’s preferred industry event

VIV Asia 2013, co-located with Aquatic Asia 2013, is promised to be Asia’s best technology showcase in animal protein production, inclusive of Feed & Health, Breeding & Hatching, Farming, Slaughtering as well as Further processing of pig & poultry meat, eggs, fish and dairy products. The 11th edition of VIV Asia, following the one-stop Feed to Meat business coverage, is organized during March 13 – 15, 2013 at Bangkok International Trade & Exhibition Centre (BITEC), Bangkok.

Mr. Gerard Leeuwenburgh, Director International Exhibitions of VNU Exhibitions Europe and Managing Director of VNU Exhibitions Asia Pacific said, "The professionals in livestock and aquaculture industries selected VIV Asia 2013 & Aquatic Asia 2013 as their preferred meeting point. It’s Asia’s largest event, constantly organized every other year, for over 2 decades. It provides an effective platform for trade and ideas exchanging among animal protein professionals. The event provides tremendous business opportunities to regional buyers and sellers. This year, 747 companies exhibit in VIV Asia. China, Thailand, The USA, The Netherlands and France take the lead in terms of exhibitor numbers. The visitor attendance, expected from Asia, Africa and The Middle East, is expected to reach 25,000.

VIV Animal Health Summit Asia

This year’s highlight is the VIV Animal Health Summit Asia, featuring the effects of using antibiotics in animal farming and curing, overall consumers’ trends and views, perception of antibiotics utilization, case study of the Netherlands in reducing the use of antibiotics with 52%, as well as new alternatives as replacement and many more. The VIV Animal Health Summit Asia takes place on Thursday March 14.

CropTech-FeedTech & MeatTech: chain quality from start to finish

By using two essential themes, VIV aims to facilitate and stimulate production of high-quality animal protein in the growth countries of Asia. This themed duality is a leitmotif throughout VIV Asia: CropTech-FeedTech & MeatTech. “The quality of the end products - meat, poultry and eggs - is largely determined by what happens at the start of the chain. Consequently our partners - experts and exhibitors - present the best knowledge and technologies to produce the best end products. They do so at the exhibition, with machinery for Feed milling and with Meat processing equipment and technologies for consumer products. In addition to the exhibition we have a parallel program with Conferences where we share the knowledge contained within the chain with the visitors. Our two themes literally define the VIV concept ‘Feed to Meat’. What you do at the start of the production chain with respect to quality forms the basis for the quality at the end of the chain", states Ruwan Berculo, Project Manager VIV.

Dairy Production Conference

For the first time, VIV Asia addresses the dairy industry with the launch of a 100%-dedicated Dairy Conference, scheduled for Thursday March 14, 14h00-16h00. Following the theme 'Taking the Asian Dairy industry into the 22nd Century', international Key notes present visions and solutions for the Asian Dairy industry in the field of Breeding, Animal health and Nutrition.

Aquatic Asia 2013

For the second time, Aquatic Asia is organized in co-location with VIV Asia. It has been specifically decided to stage two events. “We want to give Aquatic Asia a distinct profile of its own. There are approximately 23 specialized exhibitors. In addition there is a number of 150 VIV Asia exhibitors providing products for Aquaculture” explains Guus van Ham, Project Manager VIV & Aquatic Asia. For the Aquatic Asia Conference, partnerships have been established with renowned institutes and organizations, like the Thai Department of Fisheries, Blue Aqua, Aqua Biz and Bayer Animal Health. These will cover all aspects of the entire production chain right up to retail level. There will also be a conference on Global GAP Certification for Good Agricultural Practice. The common denominator of the conference program is sustainable development.


Mr.Thongchai Sridama, Board of Director and Acting President of Thailand Convention and Exhibition Bureau (TCEB), as official supporter of VIV ASIA 2013, said “Thailand Convention and Exhibition Bureau or best known as TCEB is the government agency working under Prime Minister ‘s office with mission to promote the meeting and exhibition industries in Thailand, especially develop and uplift Exhibition in Thailand as the platform for ASEAN region . VIV Asia is regarded as the pride of Thailand which is recognized as the world's most promising gather platform for livestock industry. TCEB once again selected VIV Asia to be one of the international champion trade show of Thailand, under its “Better the Best” campaign for 3 consecutive years, by supporting international marketing activities and specific promotions, campaigns, roadshows and business matching events in Asia. TCEB is confidence that VIV Asia and AQUATIC Asia this year will help boosting the industry’s development in terms of cooperation, productivity, trading value and high innovation to Thailand and Asia region and hence showcase Thailand as the strategic hub of its kind and exhibition platform for the region.

Interested entrepreneurs, government officials, educators and students are welcome to visit VIV Asia 2013 and Aquatic Asia 2013 during March 13 – 15, 2013, from 10.00-18.00 hrs. at BITEC. For further information, please visit these websites: and

Additional information:

VNU Exhibitions Asia Pacific Company Limited is the joint venture between two leading trade show and exhibition management companies: VNU Exhibitions Europe (The Netherlands) and TCC Exhibition and Convention Center (Thailand). VNU’s Headquarters is in the Netherlands, with a branch in Shanghai. Its international business office is in Bangkok. VNU owns and organizes the trade exhibitions in Belgium, China, India, Mexico, the Netherlands, Russia, Thailand, Turkey, Vietnam, Myanmar and Indonesia.

VNU Exhibitions Asia Pacific Co., Ltd. organizes and manages trade exhibition in Thailand, India, China and Vietnam in 4 business categories:
1. Industries and services of production and process technology on agriculture, horticulture, flowers and food.
2. Industries and services of livestock, feeds, process and aquatic farming.
3. Veterinary industries and services.
4. Industries and services of science, research, test and scientific equipment.
For more details, please visit this website:
For further information please contact:
Rachataporn Inodd
Media Plus Connection Ltd.
Email : ri.mediaplusconnection@gmail.comม

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