MPM to Introduce Silsoft* Products at in-cosmetics(R) Asia 2014

General Press Releases Friday October 24, 2014 09:55
WATERFORD, N.Y.--(BUSINESS WIRE)--Oct. 23, 2014

Momentive Performance Materials Inc. (MPM) will introduce Silsoft* Spread MAX spreading agent and Silsoft Silk* conditioning agent at in-cosmetics(R) Asia, Nov. 4 – 6. These new personal care ingredients can significantly improve the performance of skin and hair care products.

Silsoft Spread MAX Spreading Agent

Silsoft Spread MAX spreading agent is a non-ionic organomodified carbosilane copolymer that can reduce the surface tension of aqueous formulas for improved spreading of actives and inorganic pigments in formulations. Desirable benefits can be achieved with this versatile ingredient, including:

  • Superspreading: Silsoft Spread MAX spreading agent is typically stable in the aqueous phase from pH 2 – 12 and effective even at low concentrations (0.1 – 1 percent). This property enables Silsoft Spread MAX to improve the uniformity and efficiency of products being applied to the skin and hair with reduced tackiness.
  • Targeted delivery: Silsoft Spread MAX spreading agent does not accelerate the decomposition of peroxides and is an excellent choice to consider for quickly delivering water-soluble active ingredients to targeted skin and hair cells with a more even distribution.
Silsoft Spread MAX spreading agent may be considered for use in hair coloring, sunscreens, color cosmetics, anti-aging skin care, anti-acne treatments, shaving creams, hair relaxers and more.
Silsoft Silk Conditioning Agent

Silsoft Silk conditioning agent has a high cationic charge density to deposit efficiently on damaged hair, imparting superior qualities to over-processed wavy/curly or coarse hair types. This ingredient can help improve formulations by offering:

  • Sensory enhancement: With Silsoft Silk conditioning ingredient, a wavy/curly or coarse hair type that is damaged can look beautiful and feel silky. This agent can make hair easier to manage and maintain the definition of curls, without frizz.
  • Formulation flexibility: Silsoft Silk conditioning agent is easy to incorporate into formulations. As a 36 percent active non-yellowing micro-emulsion of a patented quaternized silicone terpolymer, Silsoft Silk conditioning agent typically provides excellent performance in a lesser quantity than other lower solids alternatives. This allows formulators to use less of the agent without compromising results. Silsoft Silk conditioning agent can also be formulated into clear shampoos and may be considered for use in creating other clear, opaque or pearlescent products.

Silsoft Silk conditioning agent is an excellent candidate to consider for leave-in and rinse-off conditioners, serums, pre-treatments for hair dyeing, shine sprays, body washes, liquid hand soaps, bar soaps and more.

Silsoft Spread MAX spreading agent and Silsoft Silk conditioning agent are manufactured to be paraben- and MIT-free.
For more information about MPM’s silicone products for personal care, visit booth D50 at in-cosmetics(R) Asia or Momentive.com.
About the Company

Momentive Performance Materials Inc. is a global leader in silicones and advanced materials, with a 75-year heritage of being first to market with performance applications for major industries that support and improve everyday life. The Company delivers science-based solutions by linking custom technology platforms to opportunities for customers. Momentive Performance Materials Inc. is an indirect wholly-owned subsidiary of Momentive Performance Materials Holdings LLC.

About Momentive

Momentive Performance Materials Holdings LLC (“Momentive”) is the ultimate parent company of Momentive Performance Materials Inc. and Momentive Specialty Chemicals Inc. Momentive is a global leader in specialty chemicals and materials, with a broad range of advanced specialty products that help industrial and consumer companies support and improve everyday life. Its technology portfolio delivers tailored solutions to meet the diverse needs of its customers around the world. Momentive was formed in October 2010 through the combination of entities that indirectly owned Momentive Performance Materials Inc. and Hexion Specialty Chemicals Inc. The capital structures and legal entity structures of both Momentive Performance Materials Inc. and Momentive Specialty Chemicals Inc. (formerly known as Hexion Specialty Chemicals, Inc.), and their respective subsidiaries and direct parent companies, remain separate. Momentive Performance Materials Inc. and Momentive Specialty Chemicals Inc. file separate financial and other reports with the Securities and Exchange Commission. Momentive is controlled by investment funds affiliated with Apollo Global Management, LLC. Additional information about Momentive and its products is available at www.momentive.com

*Silsoft and Silsoft Silk are trademarks of Momentive Performance Materials Inc.
CONTACT:
Media:
Momentive Performance Materials Inc.
Lindsay Munn, +1-704-805-6213
Lindsay.Munn@momentive.com

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