Unilever Network Pushes ‘Power Up’ Strategy

Tuesday 12 May 2015 14:14
Unilever Network Pushes ‘Power Up’ StrategyTo Increase 20% New Members

Unilever Network, the network with the highest potential keeps the focus on expanding new business members with its campaign on ‘Power Up’, offering more rewards and bonus up to 7 digits earning. The company expects to increase 20% in terms of new membership.

Mr.Monchai Dechojarassri, Managing Director of Unilever Network, Unilever Thai Trading Limited says ‘Unilever Network outlines our key strategy on ‘power up’ campaign to increase more membership and develop potential resources to enlarge their networking across the country. The company aims to raise a number of our members by 20% this year. With an exceptional bonus, the ‘power up’ campaign offers members the opportunity to be promoted to the higher levels faster than the usual business plan. The company expects 15% of the total members will be promoted plus an extra earning up to 7 digits.

The company will take an aggressive marketing approach together with the new innovation on beauty and health products throughout 2015. During the first quarter, the company has introduced new dietary supplement ‘Beyonde Life Sential’ with Phytomolecule innovation that has been well received by consumers.’

Presently, Unilever Network offers four product lines – aviance, premium skin care and personal care for 60%; Beyonde, dietary supplement for 30% , and the rest are i-fresh, oral care and Lever Home, home care product. The top three best selling products are Beyonde Maqui Plus+ , aviance Collagen Matrix and aviance Perfec Radiance, respectively.