Ipsos Publications: Opportunities and Challenges in China#s 3D Printing Market

General Press Releases Thursday June 4, 2015 11:19
Bangkok--4 Jun--Ipsos Business Consulting Thailand

Agile companies can create substantial competitive advantage in China's 3D printing market by dispelling hype surrounding the technology and bridging the knowledge gap between equipment manufacturers and end-users, new research from Ipsos Business Consulting reveals.

Opportunities and Challenges in China's 3D Printing Market, was produced by Ipsos in conjunction with VNU Exhibitions Asia. The report reveals why the technology has gotten off to a relatively slow start in the world's most populous nation, while highlighting key factors limiting its adoption, and identifying how businesses can overcome such barriers.

The report's key findings are:
  • Why adoption of 3D printing in China remains low despite the technology's clear potential in the education, healthcare, aerospace, engineering and creative design industries.
  • How bridging the knowledge gap between equipment manufacturers and end users will increase adoption across the board.
  • Why government and the private sector must play a structured role in educating the market about 3D printing.
  • What 3D printing businesses can do to better meet user needs and develop effective go-to-market and distribution strategies.
I hope that you will find this Ipsos report to be both interesting and useful to your business. I would be happy to receive your feedback on any of the issues raised.

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