Makro Emphasize its Principle, Your Trusted Partner in Your Professional Business

General Press Releases Wednesday March 29, 2017 13:28
Bangkok--29 Mar--NEO Target

Makro Emphasize its Principle, "Your Trusted Partner in Your Professional Business" with a Step Forward, Hosting its Annual Grand Festival, the "11th Makro HoReCa" which Includes an Exciting Search for Thailand's Top Chef to Compete in World's Renowned Platform

Makro, the complete & high quality center of raw materials and food ingredients reaffirm its power as a one-stop leader in the wholesaler industry by emphasizing its brand's principle, "Your Trusted Partner in Your Professional Business" through a massive support for the HoReCa business operators, this time with a step forward, hosting its Annual Grand Festival of the year, 11th Makro HoReCa" under the theme of "HoReCa Business Solution". Scheduled for 23-26 March 2017 from 10am until 7pm at Hall 2-3, Impact Arena, Muang Thong Thani, the festival features a complete business solution from business know-how, technology and innovation to food products, cooking ingredients and tools for HoReCa business operators. One of the highlighted activities in the festival is the "11th Makro HoReCa Challenge", an exciting culinary competition that combines talented top chefs from all over Thailand to compete in cooking skills for a chance to win a royal trophy from HRH Princess Soamsawali and a prize worth 600,000 Baht. The cooking competition is supported and endorsed by the World Association of Chefs Societies to reinforce the international standards to ensure that Thai Chefs can step forward confidently on to the international competition platform. This year, the festival expects 50,000 attendees.

Mrs. Siriporn Dechsingha, Chief Marketing Officer of Siam Makro Public Company Limited. said, "Makro is the leading one-stop whole sale center that stands by business operators for the past 27 years, be it the retailers or HoReCa businesses which include hotels, restaurants and catering providers. Makro continues to grow sustainably with our current 3 million clients and 107 branches to cover all areas in the country - 76 branches of traditional Makro Cash & Carry, 17 Makro Food Service branches, 11 Eco Plus branches and 3 Makro Food Shop branches to support the growth of the retailers and HoReCa business operators.

All of this while adhering to our brand's principle "Your Trusted Partner in Your Professional Business", marching forward with full support for our members and business operators to help increase strength and sustainable growth in their business especially the HoReCa business operators. Makro foresee an important element that can support and push forward the growth of the HoReCa business to be strong and sustainable and that is to provide an opportunity, a platform for an exchange of knowledge, know-how and capabilities amongst the HoReCa business operators themselves. Besides providing a complete range high quality & improved products at reasonable price and best value to fulfill their needs in all areas, Makro took a step to organize the "Makro HoReCa festival in 2005 which was very successful and received wonderful feedback from the members and business operators, it has now become our tradition and annual event that we commit to organize yearly.

This year, the 11th Makro HoReCa" is scheduled from Thursday 23rd March until Sunday 26th March 2017, 10am until 7pm at Hall 2-3 Impact Arena, Muang Thong Thani under the theme of "HoReCa Business Solution" across the space of over 10,000 Square Meters with a budget of 30 million Baht. Meet our participated business alliances such as Charoen Pokphand Foods, Nestle (Thai), Thai Namthip Company Limited, PFP Group, leading participators in public and private sectors who will show case their products as well as over 60 beneficial activities for the attendees.

Mrs. Uea-Angkun Tanvisut, Chairperson of Makro HoReCa 2016 states that Makro will be sharing their gathered know-how, knowledge, wisdom and tips to run a successful food industry businesses along with new idea to boost the income as well as ways to improve the current business to ensure a sustainable growth at this event. Over 300 stores from direct suppliers are sharing their food products, innovations and useful tools to delight HoReCa business operators in all aspects, this year the inspiration to create a one-stop solution to improve the standard of businesses in food industry on a distinctive platform of 10,000 Square Meters with immense hope to bring the best benefits to the participants and attendees.

One of the highlighted activities in the festival is the "11th Makro HoReCa Challenge", an exciting culinary competition that combines talented top chefs from all over Thailand to compete in cooking skills for a chance to win a royal trophy from HRH Princess Soamsawali. This year, the competition is supported and endorsed by the World Association of Chefs Societies to reinforce the international standards to ensure that Thai Chefs can step forward confidently on to the international competition platform.

The competition comprise of prizes worth over 600,000 Baht with Competition Categories as Follow:
1. Competition in cooking noodles (Freestyle)
2. Competition in decorating cakes (Freestyle) and hot desserts menu (Freestyle)
3. "Makro Mystery Box" Competition, Freestyle Menu in decorating the plate western style on the individual level (Youth Level)
4. "Makro Mystery Box" Competition, Freestyle Menu in decorating the plate western style on the individual level (Professional Level)

This is the first time that the "Makro HoReCa Challenge is being supported and endorsed by the World Association of Chefs Societies implementing international standards to to ensure that Thai Chefs can step forward confidently on to the international competition platform, the winner from this competition will represent Thailand in the world's renowned cooking competition at the FHA (Food & Hotel Asia) in Singapore.

Be amazed by the glorious Makro Paviliion Kitchen Prototype across the space of 3,000 Square Meters - the restaurant and all the service area along with the 5 core principles to build an international standard business in the food industry which includes preparation, cooking, serving, billing and cleaning. There will be cooking demonstration and secret recipe shared by successful chefs such as Chef Buntoon Chupla, guru of traditional Japanese cuisine, Chef Jaguar, owner of a million Baht rice & curry store, Chef Fang of Indy Kitchen, Chef Todd Soradit, world's renowned sweetness conductor. View how to make simple menus by yourself with "C.I.Y Cook It Yourself" and other food experts in international cuisine such as Menu Kimbab from Korea or Fresh Vegetable Noodle Wrap from Modern Thai cuisine along with the first ever 3D Design, a program that can design restaurants to have standard and style that represents you.

Moreover, be greeted by Mr. Nawat Issarakraisil and his Delicious Ideas from Across the World, tour the market to taste all the delicious delicacies with Rod May Kanungnit and join in a special lecture "Good Feng Shui, Great Location, Millionaire Life" by world's renowned Feng Shui Master, Ajarn Mat Kehastham and a seminar on "Building Food & Hospitality Industry towards a Stable & Sustainable Growth" by Mr. Dermpan Yuuwittaya.

Special for this event, a mini concert by the community's idol and favorite, Ice Saranyu and Ben Chalatit who will delight the atmosphere. Enjoy eating and shopping from a variety of popular restaurants, food related products and equipments for the HoReCa business operators that is complete and provide a one-stop solution direct from over 300 suppliers.

Mrs. Uea-Angkun concluded that Makro sincerely hope that this festival would open new business doors and bring best benefits to the participants and attendees so that they can further grow their business sustainably.

11th Makro HoReCa Supports Business Operators to Build Food Industry Business towards International Standards


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