BERTOLLI Unites Eight Global Food Influencers, Including Thailand, to Italian Brand Birthplace

General Press Releases Wednesday May 30, 2018 15:12
Bangkok--20 Jun--Hill+Knowlton Strategies
Food celebrities around the world and Thailand visit Tuscan birthplace of Bertolli to launch global multimillion-Euro brand relaunch.

BERTOLLI, the world's number one olive oil brand, brought together eight global cuisine celebrities, from eight countries, to Italy – the original birthplace of the Bertolli brand. As a key developing market for Olive Oil, Thailand was invited to be represented at the trip, with Chef Nan showcasing fusion Thai classics with an Italian twist. The foodies were hosted to spend a week exploring Lucca, the town where Bertolli was founded in 1865, staying in a traditional 250-year old farmhouse, while filming a TV series under the new Bertolli tagline, 'The Recipe is simple'. The event also coincided with the launch of new-look bottle designs, that will come to Thailand by August 2018.

"Having Thailand represented at a global food event for an international product such as olive oil shows how well Thai food is regarded internationally. It was extremely interesting to learn about the olive oil creation process, and to see where Bertolli first started," says Nan Hongwiwat.

The influencers were star Thai Chef, Nan Hongwiwat, American YouTube Star, Laura Vitale, Celebrity Indian chef, Ranveer Brar, Master Chef Finland judge, Sara La Fountain, Dutch food blogger, Charlotte de Jong from Charlie's Kitchen, Nutritionist, author and chef from Australia, Melanie Lionello, Bavarian Food-Blogger Ann-Christin Weber, and Valentina Tozza, a food blogger representing Italy.

To follow the eight influencers' journey in the heart of Tuscany, with food, competitions, recipes and more – please visit http://www.bertollioliveoil.com/, https://www.facebook.com/BertolliTH/

Latest Press Release

BSH Announces New Promotional Campaign to Boost Vario Styles Year-End Sales

Mr. Chollawit Na Songkhla, Managing Director, BSH Home Appliances Company Ltd., Thailand, unveiled "BSH is renowned for being the world's leading manufacturer of home appliances under the Bosch brand. The company has recently introduced its brand-new...

Ananda Development and CUPT launch How Cambridge Berkeley Stanford do Tech Transfer

An event aiming at bringing a revolution in the Thai tech ecosystem through the best practices of three globally renowned universities Ananda Development Public Company Limited and Council of University Presidents of Thailand (CUPT) are partnering to...

Thanksgiving Lunch Buffet at Voila! Restaurant

Our popular Voila! restaurant is celebrating Thanksgiving Day with a Lunch buffet that features all your favourite dishes including butternut squash and ginger soup, roast turkey (with all the trimmings!), baked ham, pumpkin pie and eggnog cheesecake. We...

Royal Cliff Supports Employees Children with Annual Scholarship Program

It was a joyful day of pride and gratitude for employees of the Royal Cliff Hotels Group who gave back to its loyal and hardworking team by generously awarding 61 merit-based scholarships for the children of the staff. Divided into 3 levels, the fund was...

Thanksgiving Buffet at Nimman Bar Grill, Kantary Hills Hotel, Chiang Mai

On 22 November from 6 p.m. to 10 p.m., at Nimman Bar & Grill, Kantary Hills Hotel, Chiang Mai, we invite you to join us at a Thanksgiving Festival Buffet. We follow the lead of the USA as our chefs prepare a delicious celebratory Buffet Dinner with...

Related Topics