Swedish Beauty-Tech Brand FOREO Launches AI-Enabled Beauty Coach LUNA fofo

General Press Releases Tuesday September 4, 2018 09:00
STOCKHOLM--4 Sep--PRNewswire/InfoQuest
AI-Powered Beauty Gadget Makes One Giant Leap for Personalized Skincare
Today, Swedish beauty-tech brand, FOREO , unveiled the world's smartest and smallest beauty coach in the form of the AI enabled smart facial cleansing device - the LUNA fofo .
(Logo: https://mma.prnewswire.com/media/737501/Foreo_Logo.jpg )
(Photo: https://mma.prnewswire.com/media/737503/LUNA_fofo.jpg )
(Photo: https://mma.prnewswire.com/media/737505/Aqua_Marine_LUNA_fofo.jpg )

An addition to the popular   celebrity and media favourite   LUNA family, the LUNA fofo ushers in the era ofpersonalized skincare accessible at the touch of a button. As its name and design suggests, the LUNA fofo is like having a personal beauty coach to cater to consumers' every skin need, every day.

Ever since its Beta version launched in July this year in the US, where FOREO shipped 900,000 LUNA fofos to US beauty fans in partnership with the FabFitFun Beauty Subscription site, LUNA fofo's skincare algorithm has been getting smarter by the day -   clocking up an impressive 700 years worth of intelligence in the last two months alone and almost 1 million skincare consultations to date.

FOREO Founder and CEO Filip Sedic,   who created the award-winning LUNA with his wife in 2012, says this is a bold new frontier for the Swedish beauty-tech brand, "This FOREO device is capable of self-learning and is differentiated from other skincare products by its ability to advance day after day." Currently LUNA fofo's skincare treatment balances moisture levels with information from a skincare quiz on the   FOREO For You app to customize the frequency, power and duration of T-Sonic pulsations on the skin. This ensures an optimized treatment for each individual that will update according to their skin's condition.

Sedic continues: "Our future products plan to detect air quality and the user's skin condition in real time. Based on all the data, the device could come up with a mode of treatment that is most suitable at that very moment. The device will soon be able to predict what kind of treatment, products or tools are best needed for the days ahead."

LUNA fofo is the latest beauty gadget from FOREO disrupting the industry incorporating machine learning and personalization features. It is enabled to give users their skin age, rate their skin out of 100, report on hydration percentages and then with this personal data, it will fully customize the cleansing routine to improve results. Owners are advised to use the analysis sensors once every two weeks to check the progress, but once the routine is saved they simply turn on LUNA fofo and let it get to work. The end goal is to see their skin over time and reach that coveted score of 100 / 100.

LUNA fofo is available now on foreo.com/lunafofo , retailing at 89 USD / 89 EUR / 79 GBP.
The FOREO For You app can be downloaded for free from the   App Store for IOS /   Google Play Store for Android and the full press kit and media release can be accessed at foreo.com/fofomedia .
For media interviews or further commentary from FOREO CEO Filip Sedic, please contact pr@foreo.com .
Source: Foreo

Latest Press Release

KFC Thai Tea Is Mellow. Must Try Now!

KFC satisfies Thai tea lovers for the first time with concentrated Thai tea with mellow and milky flavor, try the delicious selection of Thai tea in 3 styles, including Thai cold tea, Thai tea float and cold tea volcano black chrunchy, starting at only...

Let Our Strawberry-Topped Desserts Tempt You at The Emporia Restaurant

It's hard not to love strawberries. They taste so good and yet are so good for you too. Strawberries can change a simple dessert into a marvellous and scrumptious creation. Come and see, and more importantly TASTE, our sweet inventions such as Strawberry...

Dusit Thani Pattaya holds Beach Cleaning Activity

As an eco-friendly hotel, Dusit Thani Pattaya organises special activities to support the restoration of North-Pattaya beach and the surrounding areas of the hotel's public beachfront to ensure and maintain the good environment, which assists in drawing...

CHINESE NEW YEAR FEASTING WITH ALL THE TRIMMINGS

Celebrate Chinese New Year with an uplifting family feast featuring all your Spring Festival favorites plus delightful surprises at Seasonal Tastes, Westin Grande Sukhumvit, Bangkok. Welcome the Lunar New Year of the Prospering Pig on Tuesday 5th &...

Your Year of Good Fortune is here at the #CHINESE NEW YEAR FESTIVAL 2019 1-11 Feb 19 at Central Embassy Central Chidlom

Central Embassy & Central Chidlom along with Central The 1 Credit Card & MasterCard invite you to celebrate our year of good fortune together at the 'Chinese New Year Festival 2019' on 1-11 February, 2019. See the spectacular performances on our...

Related Topics