Bangkok--22 Jul--Hill and Knowlton Thailand
HP today announced the call for entries for its inaugural Asia Pacific and Japan (APJ) HP Digital Print Awards 2008. The Awards will be open to companies from across Asia Pacific and Japan for entries printed on HP Indigo Presses, and will provide recognition for outstanding achievements and innovations in the print and label & packaging industries.
Held in conjunction with the InfoTrends Digital Printing Seminar 2008, the Awards will culminate in the APJ HP Digital Print Awards Dinner on 27 August 2008, providing an excellent platform for companies to showcase their work to the digital print community, buyers, print service providers and their peers.
"Through the HP Digital Print Awards, HP aims recognize companies which have achieved exceptional work in the print and label and packaging industries. We hope that the shortlisted entries will serve as an inspiration to their peers and demonstrate the high standards which can be achieved with HP Indigo Presses,” said Mr. Ditaporn Kongprayoon, Marketing Development Manager, Large Format Printer, Hewlett-Packard (Thailand) Ltd.
The Awards will be divided into eight print categories which include:
- Marketing Collaterals
- Limited Editions and Art Reproductions
- Books and Manuals Printing
- Photo Books/ Coffee Table Books
- Packaging
- Labels and Flexible Packaging
- Specialty Printing, and
- Events and Campaigns.
Entries will be judged by a panel which consists of well known and well qualified leaders from every major segment of the graphics arts industry from the region. Judges will review all completed submissions and assess each entry based on the following criteria:
- Degree of innovation and creativity
- Marketing appeal
- Best use of digital technology
- Paper selection
- Best use of ink and color
- Finishing and packaging, and
- Overall aesthetics
Participants can submit entries for multiple categories, and will need to submit their entries in both printed and soft copy, along with the completed entry form for each category. The deadline for all submissions is August 5, 2008. For details of the Awards and to obtain entry forms, please contact to [email protected]
HP’s Indigo Presses
HP’s broad portfolio of high-end digital presses is geared for offset-like quality and high productivity commercial printing applications such as marketing collateral, photo specialty, direct mail, publishing, transpromotional and others, as well as industrial printing applications such as labels, packaging and folding cartons. Using patented liquid HP ElectroInk, HP Indigo presses combine the quality of offset printing, outstanding color accuracy, consistency and wide substrate compatibility with digital flexibility and variable-data capabilities that increase the effectiveness of printed communications — both text and images — for target audiences. HP Indigo is the leading brand of high-volume digital color production presses worldwide. Adding to the proven HP Indigo 4000 and 5000 series presses, the new HP Indigo 6000 and 7000 series presses offer an increased level of productivity previously unavailable in high-quality digital color printing.
About HP
HP focuses on simplifying technology experiences for all of its customers — from individual consumers to the largest businesses. With a portfolio that spans printing, personal computing, software, services and IT infrastructure, HP is among the world’s largest IT companies, with revenue totaling $110.4 billion for the four fiscal quarters ended April 30, 2008. More information about HP (NYSE: HPQ) is available at www.hp.com.
(1) Please note that all entries must be printed on HP Indigo presses.
Press release by:
Hill and Knowlton Thailand
Suphada Jaidee, Duangrat Ratanaamnuaisiri
Tel.0-2627-3501 ext.209 or 207
Fax.0-2627-3501
Email: [email protected] , [email protected]