Huawei Southeast Asia Smartphone shipment hit 120% increment in 2015Q1

Monday 15 June 2015 10:29
After the successful Southeast Asia regional launch of Huawei P8 and wearable devices in Bangkok Thailand on 28 May 2015. Huawei keeps the momentum going by introducing the P8, P8Max, P8Lite, Talkband B2 and AP007 power bank to Myanmar, Laos, and Cambodia, Hong Kong, Taiwan and other Southeast Asia countries and area.

Huawei P8 sold out within one hour in the First Selling Day

After 2 weeks preorder of Huawei latest flagship products, the first batch of P8 available in Myanmar 28 shops cover the whole country on 6th June 2015. Since morning 10am all the P8 have been have been sold out within one hour.

The regional sales manager from one of phone shop noted that P8 is the new record of bestselling handset in their shop selling history and they were amazed by this preorder. “I am pretty sure that the sales of P8 will be a hit in this year.”

High potential in Southeast Asia

Richard Yu, CEO of Huawei Consumer BG, said that Southeast Asia is one of the key markets for Huawei, and the company is very optimistic about the potential of this region, which is why Huawei is hosting the Southeast Asia launch event right after the global launch last month.

“Southeast Asia is one of the most promising and high-potential economic entities in the world, both now and in the future. It is regarded as a strategic market and an engine driving fast growth of Huawei Consumer Business. In 2014, Huawei saw over 10 million total shipments in this region. With the launch of P8, P8Max, and P8Lite this year, we expect the total shipments to reach 8 million units, a 167% increase,” said Richard.

The company saw substantial growth in regional shipments in the region. Shared by Thomas Liu, President of Huawei Consumer Business Group Southeast Asia: “From our recent report can tell, 2015Q1 smartphone shipment in the Southeast Asia achieved 120% increase compared to last year.”