Mr. Akin Li, President of HONOR South East Asia (Middle)
HONOR has unveiled the HONOR 10 Lite, a stylish selfie phone at an unbeatable price point at 6,490 THB. With the AI-powered 24MP cameras and flagship-grade configurations, the HONOR 10 Lite is designed to deliver the most exceptional selfie experience. Powered by the Kirin 710 chipset and EMUI 9.0 base on Android 9, the HONOR 10 Lite also attracts eyeballs with a shimmering color gradient and slim dewdrop notch.
The new phone is the best selfie smartphone in this price range. The new software system is highly optimized and delivers a 30% performance boost and shortens app launch times by 12.9%. Additionally, the 3GB RAM boosts processing speeds and the storage can be expanded to 512 GB.
HONOR 10 Lite's smart photography captures the perfect selfie
Following our devotion in selfie photography in HONOR 9 Lite and HONOR 10, the HONOR 10 Lite is pushing the boundaries even further. HONOR 10 Lite's AI technology levels up the selfie game with eight real-time scenario recognition. The AI-powered algorithm identifies different scene types instantly, allowing the camera to enhance your facial features and the background by modifying the exposure time. Supported by 3D facial recognition and AI beauty functions, the device can customize beauty effects based on your age, gender and skin tone, meaning your beauty shines in every shot.
Like its predecessors, the HONOR 10 Lite captures more light in low lit conditions, thanks to the 4-in-1 light fusion technology. The 3D portrait lighting offers five different lighting effects, making every shot a cover shot.
If that is not impressive enough, the phone features a rear camera to help you take professional standard photography. The AI 13MP+2MP dual lens cameras with f/1.8 and f/2.4 aperture for delivering excellent photo sets.
Style yourself with HONOR 10 Lite's dazzling design
The HONOR 10 Lite rear design is made from eight layers of shimmering material for a dazzling visual effect. The vibrant gradient color choices include the newly introduced Sky Blue, the classic Sapphire Blue and Midnight Black. Inspired by the light and color of the sky at different times of the day.
Sky Blue embodies the natural radiance and color of the clear sky, featuring a luminescent progression effect that fades from light grey to blue. Inspired by the natural light seen at dusk and dawn. In addition to this range of captivating colors, the HONOR 10 Lite comes with an amazing 6.21" FullView HD screen display and a dewdrop notch design that pushes the screen-to-body ratio beyond 90%.
"This phone is the perfect start to 2019. It embodies the core benefit to the HONOR customers and shows that we mean business in Thai market. The HONOR 10 Lite demonstrates the brand's strong dedication to AI selfie photography and exceptional design. HONOR strives to bring industry-defining products to a dedicated global fan base," said Mr. Akin Li, President of HONOR South East Asia. "Young people in Thailand now want a range of smartphone selfie functions and design features. We are proud to launch this unrivalled selfie device to our smartphone users around the world, answering their needs and expectations."
HONOR is launching an exciting partnership with the popular photography app Ulike, It has over 100 million users worldwide. Honorably picked as 'Best Smartphone for Selfie' by Ulike, HONOR 10 Lite's collaboration with Ulike will encourage our young fans to experiment new trend in technology, to express themselves through innovative photo filters. With HONOR 10 Lite's superb front AI camera 24MP and Ulike, young folks will be guided to shoot glamorous selfies with HONOR-exclusive filter. For anyone who takes a selfie with a HONOR-exclusive filter will get a chance tojoin the social campaign. For more information, visit Facebook page HONOR Thailand and UlikeCamera Thailand.
From January 26 – February 2nd customer who pre-order the phone from Lazada (https://bit.ly/2FwSd9Z ), CSC, AIS Shop (selected branches) and HONOR Brand Shop at MBK will receive a fantastic giftset which includes: a selfie light stick, 64GB memory card, phone tripod and screen protector. Moreover, AIS customers can purchase Honor 10 Lite with a mobile package. Price starting at 2,490 Baht when purchase with 4G Hot Deal 699 Baht package and 3,490 Baht when purchase with 4G Hot Deal 499 Baht package.
Priced at 6,490THB, the HONOR 10 Lite will be available in Sky Blue, Sapphire Blue and Midnight Black from 2nd February, on Lazada, CSC, AIS Shop and HONOR Brand Shop at MBK
About HONOR
HONOR is a leading smartphone e-brand. The brand was created to meet the needs of digital natives through internet-optimized products that offer superior user experiences, inspire action, foster creativity and empower the young to achieve their dreams. In doing this, HONOR has set itself apart by showcasing its own bravery to do things differently and to take the steps needed to usher in the latest technologies and innovations for its customers.
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