"Bruce's commitment to enhancing the customer experience has been a driving force behind our brand's evolution and a catalyst for elevating industry standards," said Ron Pohl, Senior Vice President and Chief Operations Officer, Best Western Hotels & Resorts. "The Maverick of the Year Award is truly fitting for a professional like Bruce, whose forward-thinking and innovative mindset makes an impact on our business daily."
Since joining Best Western Hotels & Resorts in 2003, Wienberg has demonstrated his commitment to innovation and success. His assistance in rolling out Best Western's award-winning I Care(R) Every Guest Every Time training program, which utilizes industry-leading Mursion avatar training simulations, has created the highest guest satisfaction scores in the company's history. The program has also helped Best Western land a spot on Fast Company's Top 10 Most Innovative Companies list in the AR/VR category. Wienberg also championed the brand's new "Build Your Own" breakfast program, which is now available at most Best Western-branded properties and emulated at hotels across the globe. The program was recently awarded a top ranking in J.D. Power's 2017 Hotel Guest Satisfaction Index Study in the category of food and beverage for midscale.
"The nominations submitted for The 2018 American Business Awards were outstanding. The competition was intense, and those recognized as Stevie Award winners should be immensely proud of this accomplishment," said Michael Gallagher, president and founder of the Stevie Awards.
Nicknamed the Stevies for the Greek word meaning "crowned," the awards will be presented to winners at a gala ceremony at the Marriott Marquis Hotel in New York on Monday, June 11. Tickets are now on sale.
Details about The American Business Awards and the list of 2018 Stevie winners are available at www.StevieAwards.com/ABA.
For more information on Best Western Hotels & Resorts, please visit BestWestern.com.