TAT, Sharp Corp launch first ultra-high-definition imagery VDO of Thailands tourism spots

Travel and Lifestyle Press Releases Monday July 16, 2018 10:41
Bangkok--16 Jul--TAT Inter PR Division

The Tourism Authority of Thailand (TAT) has unveiled a tourism promotion film produced in partnership with Japan's Sharp Corporation using the latest 8k revolutionary technology for ultra-high-definition images.

Launched for the first time in ASEAN, the Amazing Thailand 8K campaign features stunning visual depictions of festivals and attractions in various locations in Thailand, including the Songkran festival and gastronomic, cultural and heritage sites of Bangkok, Ayutthaya, Ang Thong, and Nong Khai.

The film was launched at a press conference on 11 July, 2018, by Mr. Yuthasak Supasorn, Governor of the Tourism Authority of Thailand, Mr. Yoshihiro Hashimoto, Head of the President's Office, Sharp Corporation Japan, Mr. Robert Wu, Managing Director, Sharp Thai Co., Ltd. and Mr. Tanes Petsuwan, TAT Deputy Governor for Marketing Communications.

It is the first follow up of the two-year Memorandum of Understanding (MOU) signed last April by TAT and Sharp to jointly promote TAT's 'Amazing Thailand' campaign.

The TAT team and Sharp of Taiwan, which specializes in filming with this technology, travelled to record the atmosphere of fun in various areas of the country during 12-17 April, 2018; e.g., Wat Pho Chai in Nong Khai, Wat Mahathat, Wat Chaiwatthanaram, Wat Yai Chai Mongkon, Phra Nakhon Si Ayutthaya Historical Site, Songkran Festival on Khao San Road and Silom Road in Bangkok.

Other sites featured include Wat Muang in Ang Thong, Luang Pho Yai (the largest Buddha in the world), Reclining Buddha at Wat Phra Chetupon, Wat Arun Ratchawararam, the nightlife of Yaowarat Road, Ratchaprasong district and Rotfai Night Market, Ratchada.


Latest Press Release

The kickoff of KILORUN HANOI 2019 - the International RUN, EAT, FUN IN ONE GO A Running Festival through the iconic city and dining the gorgeous Vietnamese dishes

Index Creative Village joins with AirAsia, AirAsia X to create an unique festival KILORUN HANOI 2019 as well as launching a new concept of RUN, EAT, FUN IN ONE GO. All the contestants will be able to experience the charms of the unique city of culture...

Photo Release: THAI Offers Blankets to Monks at Royal Thai Monastery Lumbini, Federal Democratic Republic of Nepal

Air Chief Marshal Treetod Sonjance, Vice Chairman of the Board of Directors, Thai Airways International Public Company Limited, together with members of THAI Board of Directors and THAI Management offered blankets to 50 young Lama monks at Royal Thai...

AirAsia wins Asean Business Award for aviation

AirAsia has won this year's Asean Business Award (ABA) for Priority Integration Sector (Aviation). The award recognises the integration and connectivity between Asean businesses owned and operated by AirAsia, as well as its outstanding performance and...

Empire State Building Annual #ESB Unwrapped# Celebration Spreads Holiday Cheer Throughout New York City

The Empire State Building (ESB) today announced the details of "ESB Unwrapped" – its annual gift to New Yorkers, tourists, and fans across the globe this holiday season. The celebration, which takes place throughout November and December, will...

Photo Release: Star Alliance Country Steering Council Thailand Holds The Night of Star Alliance for Corporate Clients in Thailand

Mr. Krittaphon Chantalitanon (top row, third from left), THAI Vice President of Alliances and Commercial Strategy Department, and Mr. Korakot Chatasingha, THAI Director of Thailand Regional Sales Department (top row, fourth from left), represented Thai...

Related Topics