Haefele Thailand FC Bayern Official Regional Partner

General Press Releases Monday May 7, 2018 11:15
Bangkok--7 May--เฮเฟเล่
Hafele goes an exceptional way in the hardware and fitting industry by collaborating with leading German football club FC Bayern emphasizing its position as the leader in German products.

Hafele Thailand, Vietnam and India the leading providers of hardware, furniture fittings, home appliances, kitchen & bathroom fittings and electronic looking systems cemented its leading position by signing an official agreement with the German football giant FC Bayern as "Official Regional Partner".

Mr. Volker Hellstern, Managing Director of Hไfele (Thailand) Ltd. revealed that during its 24 years operation in Thailand, the company has determined to maximize customers' satisfaction and develop the organization constantly to maintain its leading position. This year, Hไfele is proud to present an exceptional partnership by aligning with German football giant FC Bayern to reflect a strong brand image of both, Hไfele and FC Bayern. FC Bayern is one of the most popular football clubs with a distinguished team which presents the same unity and fighting spirit as the staff teams of Hไfele.

To emphasize on its collaboration as the "Official Regional Partner", Hไfele plans beside the official launch many FC Bayern partnership related activities, events and promotions and as highlight surprising the football club fans by giving the chance to win a Meet & Greet with a football legend and watching a match at Allianz Arena in Munich.

FC Bayern Mnchen AG executive board member for internationalisation and strategy J๖rg Wacker said today in Bangkok: "We are very delighted to welcome Hไfele as our new regional partner. Both FC Bayern and Hไfele stand for quality 'Made in Germany' and each has a strong presence in Asia. Both brands represent top performance and international strength, and are a perfect match."

FC Bayern has the best success in the football by becoming champion in Bundesliga for 28 times, World Club 2 times, UEFA Champion League 5 times, UEFA Cup Winners 1 time. The football fans in Thailand compare FC Bayern with a strong tiger ("Southern Tiger"), which shows their passionate admiration and great respect of this giant German football club. Its home field is the Allianz Arena and FC Bayern is playing in the Bundesliga league in Germany and UEFA.

Add wording Mr. Wacker
Further information is available from
Haefele Thailand Marketing Department
Photo: Haefele & FC Bayern
Haefele is an internationally organized family owned and operated business with headquarters in Nagold, Germany. It was founded
in 1923 and today serves the furniture industry, architects, planners, cabinet makers/joiners as well as dealers in over 150 countries

around the world with furniture fittings and architectural hardware as well as electronic access control systems. Haefele develops and manufactures hardware fittings and electronic access control systems in 6 factories in Germany and Hungary. In the 2017 financial year the Haefele Group with over 7600 employees in 37 subsidiaries and numerous additional dealerships around the world and

revenue of 1.375 billion Euros.
About FC Bayern

FC Bayern is one of the biggest clubs in world football and has a proven track record of developing world-class players and competing in the highest echelons of world football. With 652 million supporters worldwide, FC Bayern is one of the strongest brands in international football.

Further information is available from
Haefele (Thailand) Co., Ltd.,
57 Soi Sukhumvit 64, Bangchak, Phrakanong, Bangkok 10260
Tel.: +66 (0) 2741-7171
Email : info@hafele.co.th
Photo : Haefele & FC Bayern Muenchen , PR team will send out later.

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