Grand family attraction at Sands Cotai Central a first in Asia
The DreamWorks Experience at Cotai Strip Resorts officially launched Sunday at Sands Cotai Central, offering members of the press an exclusive preview before its July 1 public opening. Supported by the Macau Government Tourist Office, the interactive and immersive experience is the result of an alliance between Sands China Ltd. (HKEx: 1928) and DreamWorks Animation (NASDAQ: DWA).
Officiating guests at the launch ceremony included Edward Tracy, President and Chief Executive Officer of Sands China Ltd.; Manuel Pires, Acting Director of the Macau Government Tourist Office; and Yoshi Maruyama, Global Head of Location Based Entertainment, DreamWorks Animation.
“The DreamWorks Experience at Cotai Strip Resorts is a milestone development for family-friendly entertainment in Macao,” said Mr. Tracy.“Sands China remains committed to offering high-calibre, diverse entertainment options in Macao; with the DreamWorks Experience at Cotai Strip Resorts, we continue our commitment to the diversification of Macao’s tourism industry. It’s a great attraction for visitors of all ages, providing fun activities for the whole family to enjoy.”
“This incredible integrated resort city is a world class destination for families and the perfect place for visitors to enjoy the DreamWorks Experience,” said Mr. Maruyama. “The immersive offerings bring our characters to life and will delight fans of all ages at Cotai Strip Resorts Macao.”
Guests at the official launch ceremony were treated to a preview of some of the interactive DreamWorks Experience offers available to visitors, including watching a character parade and sampling Shrekfast — the Dreamworks-themed breakfast which will be available with hotel packages after the opening.
Among Sunday’s invited guests were approximately 250 low-income families and children with chronic illnesses from Caritas Family Service — the first members of the general public to be part of the DreamWorks Experience at Cotai Strip Resorts.
In a surprise announcement at the launch event, Sands China Ltd. and DreamWorks Animation revealed that DreamWorks Animation’s latest movie, Turbo — the story of a snail who dreams of winning the Indy 500 — will premiere at an exclusive event at the Venetian Theatre July 13.
Beginning July 1 guests and visitors can enjoy the following DreamWorks Experience entertainment:
- A meet and greet with some of their favourite DreamWorks Animation characters from Shrek, Madagascar, Kung Fu Panda and How To Train Your Dragon in a spectacular themed setting at Sands Cotai Central’s Paradise Gardens
- Guests purchasing a DreamWorks Experience package for stays at Holiday Inn Macao Cotai Central can enjoy Shrekfast with the DreamWorks Gang! — an interactive environment where they can have breakfast with the beloved characters. Guests staying at Sheraton Macao Hotel, Cotai Central on a breakfast inclusive package can also upgrade their breakfast to Shrekfast with the DreamWorks Gang!for HK$100*per person.
- A DreamWorks AllStar Parade will be held daily at Sand Cotai Central, featuring characters, dancers, and performers grooving along with visitors!
- Poolside DreamWorks movie nights at both Sheraton Macao Hotel and Holiday Inn Macao Cotai Central every weekend
The arrival of the DreamWorks characters represents an exciting first for Macao. Guests and visitors will have new opportunities to see and interact with well-known DreamWorks franchise characters: Po from Kung Fu Panda; Shrek, Fiona and Puss in Boots from Shrek; Alex the lion, King Julien and the penguins from Madagascar, and Toothless and Hiccup from How to Train Your Dragon.
Sheraton Macao Hotel and Holiday Inn Macao Cotai Central are each running themed DreamWorks Experience packages for stays from July 1 to Sept. 30, 2013, starting at HK$1,498*. Holiday Inn DreamWorks Experience packages include Shrekfast with the DreamWorks Gang!, and guests staying at Sheraton Macao Hotel on a breakfast inclusive package can upgrade their morning meal to Shrekfast with the DreamWorks Gang!for only HK$100* per person. In addition, DreamWorks merchandise will be available to make every guest’s DreamWorks vacation memorable.
Photo caption: Officiating guests launch the DreamWorks Experience at Cotai Strip Resorts Sunday at Sands Cotai Central. The interactive experience brings a host of family-friendly themed entertainment to visitors of Cotai Strip Resorts Macao, including a daily character parade, hotel room packages and character dining experiences, as the result of an alliance between Sands China Ltd. and DreamWorks Animation.
Left to right: Edward Tracy, President and CEO of Sands China Ltd.; Manuel Pires, Acting Director of the Macau Government Tourist Office; Yoshi Maruyama, Global Head of Location Based Entertainment, DreamWorks Animation.
Photo caption:DreamWorks charactersgreet the excited spectators at the launch ceremony of the DreamWorks Experience at Cotai Strip Resorts Sunday at Sands Cotai Central. Photo courtesy: Graham Uden.
Photo caption: Parents and children invited through Caritas Family Service enjoy an afternoon tea experience and interact with DreamWorks characters, including Shrek,at Sands Cotai Central Sunday with the launch of the DreamWorks Experience at Cotai Strip Resorts.
Photo caption:Enthusiastic spectators enjoy the DreamWorks All Star Parade at the official launch of the DreamWorks Experience at Cotai Strip Resorts Sunday at Sands Cotai Central. Beginning July 1, visitors to Cotai Strip Resorts Macao can enjoy the daily parade at Level 1 of Sands Cotai Central.
Photo caption:The DreamWorks Experience at Cotai Strip Resorts features a themed meet and greet area at Sands Cotai Central’s Paradise Garden, where visitors will have the opportunity to meet their favourite DreamWorks characters from Shrek, Madagascar, Kung Fu Panda and How to Train Your Dragon(right photo) from noon to 3 p.m. and 5-7 p.m. daily at a 15-minute interval. Left photo courtesy Graham Uden.
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