Photo Release: Watsons kicks off Q1 with vivid ‘Sweet Princess’ product launch targeting teenage girls

Wednesday 18 January 2012 15:03
Watsons, the number one health and beauty retailer in Thailand, with the highest sales for seven consecutive years, has recently introduced the ‘Sweet Princess’ cosmetics product line as a fresh start of the first quarter. Watsons has also unveiled Air Panthila Fooklin as the product presenter. Sweet Princess is the answer to all the teens’ make-up needs, thanks to Japanese Sakura extract and vitamin E for glowing skin, as well as vitamin C benefits in skin brightening and sun protection. Watsons has allocated 5 million baht marketing budget to market to teenage girl segment. The sales target for Sweet Princess is set at 20 million baht in 2012.

For more information, please contact:

Sornsopin Puttachartsaewee / Ratchada Kulthanaphanich

Hill & Knowlton Thailand

Tel. 0-2627-3501 ext. 101 / 108

Fax. 0-2627-3510

Email: [email protected]