"Car4Cash" strengthens leadership with a new automotive refinance solution

Monday 15 November 2021 16:36
Car4Cash, a leader in the automotive refinance market, further solidifies its positioning as an alternative source of funds that enables vehicle owners to overcome any challenges in life with its new product launch, "Car For Cash Prompt Chai or Revolving Loan", a vehicle title loan, without the requirement of ownership transfer, that comes with a back-up line of credit. With the highlight features of one-time application and flat installment amount, customers can manage their spending more conveniently. The product also marks the first loan withdrawal via LINE application, allowing instant access anytime, anywhere. Reinforcing its automotive refinance market leadership, Car4Cash targets to achieve 25% loan growth and 30,506 million baht in new volume by the end of this year.

Mrs. Kittiya Srisanit, Head of Krungsri Auto Group, Bank of Ayudhya PCL, said, "From its inception as a pioneering brand of the automotive refinance sector 17 years ago, Car4Cash has always committed to staying alongside our customers regardless of circumstances. Our goal is to provide advisory and a financial option that effectively answers customers' needs as well as to deliver first-of-its-kind innovation and product offerings and to enhance our service through digital technology. With a loan portfolio of 77.4 billion baht and a customer base of 287,000 accounts, Car4Cash has established itself as a powerful leader in the automotive refinance market".

"Amidst the currently uncertain situation, we recognize customers' continuous needs to access a source of funds for necessary expense. At the same time, they have become more cautious with their spending. The launch of "Car For Cash Prompt Chai or Revolving Loan" reaffirms our commitment to providing vehicle owners with a new financial alternative in managing expenses efficiently and preparing them for every life challenge," added Mrs. Kittiya.

"Car For Cash Prompt Chai or Revolving Loan", a vehicle title loan, without the requirement of ownership transfer, that comes with a line of emergency credit, has three unique highlights:

  • One-time planning: Customers are eligible to receive the primary disbursed loan and the backup line of credit, with a flat installment amount throughout the contract term.
  • Worry-free in case of emergency: Customers can choose between receiving a maximum or a partial credit limit for their first loan disbursement. After initial loan repayment, the repaid amount will be added to an emergency credit line.
  • Easy withdrawal via LINE: Customers can conveniently withdraw their emergency loan via Krungsri Auto LINE Official Account. The loan will then be disbursed via their Krungsri bank accounts in real-time, eliminating the needs for them to visit the bank's branches or ATMs.

"We strongly believe that "Car For Cash Prompt Chai or Revolving Loan" will be another innovative automotive refinance product which will enhance our capability to answer vehicle owners' needs more comprehensively in all situations. The launch also reflects our efforts to provide a seamless experience with instant access anytime anywhere through digital channels, which will be expanded to cover more platforms soon. More importantly, "Car For Cash Prompt Chai or Revolving Loan" will act as a major driving force for growth during the end of this year. We expect that Car4Cash will achieve a year-on-year loan growth of 25% and 30,506 million baht in new lending volume, further cementing our leadership in the automotive refinance market," concluded Mrs. Kittiya.

To celebrate the launch, "Car For Cash Prompt Chai or Revolving Loan" offers a special campaign from 15 November 2021 to 31 December 2021, including effective interest rates starting at 0.55% for cars and big bikes and starting at 0.95% for motorcycles.

Source: FleishmanHillard Thailand