Agoda's data continues to see trends of emerging destinations across multiple markets as travelers primarily continue to stick to domestic travel and to explore their own 'backyard'. New to this year's top eight most popular destination lists are Berastagi (#6 Indonesia) and Hongcheon-gun (#5 Korea) which boast their great escape to nature. Nantou with stunning mountain and lake comes in at #8 in Taiwan's list. Coastal city Quy Nhon (Binh Dinh) rounds out Vietnam's top eight list. In Malaysia, seaside Kota Kinabalu re-joins the ranks at #7 and gateway to Malaysia, Johor Bahru at #8.
Travelers from China, Malaysia, and Vietnam maintain their preference for 4-5 star accommodation, followed by 1-3.5 star and non-hotel accommodation. Korean and Thai travelers are upgrading their stay this year to a more upscale accommodation (4-5 star). Travelers from Japan and Taiwan continue to opt for budget accommodation (1-3.5 star). While Indonesian travelers this year saw a shift from 4-5 star to 1-3.5 star.
As international travel picks up travelers can check out www.agoda.com/traveladvisor to find out the latest border or quarantine restrictions.
Top eight most popular destinations by market for Lunar New Year 2022
ChinaIndonesiaJapanKoreaShanghaiBaliTokyoJeju IslandMacauBandungOsakaSeoulHong KongJakartaFukuokaBusanTaipeiYogyakartaOkinawa Main islandSokcho-siKaohsiungMedanNagoyaHongcheon-gunBeijingBerastagiSapporoGangneung-siGuangzhouPuncakKyotoIncheonTaichungBatam IslandYokohamaPyeongchang-gunMalaysiaPhilippinesTaiwanThailandVietnamKuala LumpurManilaTaichungBangkokPhu Quoc IslandPenangBoracay IslandTaipeiChiang MaiDalatMalaccaCebuKaohsiungKhao YaiNha TrangIpohTagaytayTainanPhuketVung TauLangkawiDavao CityHualienHua Hin / Cha-amPhan ThietPort DicksonBaguioYilanPattayaHo Chi Minh CityKota KinabaluBoholChiayiKrabiDa NangJohor BahruBatangasNantouChiang RaiQuy Nhon (Binh Dinh)Thailand
Bangkok, Chiang Mai, Khao Yai, Phuket hold their spots firmly, taking the top four places respectively. Hua Hin/Cha-am (#5) and Krabi (#7) both jumped up the ranks one spot, while Pattaya (#6) and Chiang Rai (#8) went down one place each.
Source: Spark Communications
