Retail Asia is the industry magazine serving Asia's dynamic retail industry. It gives awards to recognize business excellence in various fields, highlighting businesses that are unique and outstanding. More than 110 projects from 18 countries were submitted this year, and Central Food Retail wins two prestigious awards.
- Supermarket of the Year - Thailand: This award is given to recognize its constant efforts to continue improving itself as the best premium lifestyle supermarket. It is able to meet constantly evolving needs of consumers, with a strong focus on quality and freshness, while also offering a wide variety of local and imported products, presented in concept zones to differentiate and elevate the experience. Staff is well-trained and ready to offer assistance to customers in store, supported by modern innovation that further facilitates customers. This reflects its leadership as a food destination that goes beyond a supermarket - it is Central to Life and offers happiness to all.
- Omnichannel Strategy of the Year - Thailand: This award is given to recognize its leadership in offering a seamless shopping experience through omnichannel platforms alongside physical stores with nationwide presence, leading the food retail industry nationwide. Customers can shop whenever, wherever, thanks to the Tops Online application, the #1 online supermarket application which offers all consumer items with more than 35,000 choices, as well as Personal Shopper service in real time, Tops Prime monthly delivery subscription, and the recently introduced Professional Picker to offer professional assistance in choosing fresh produce. These services complete the online shopping experience, giving the customers the convenience as if shopping at the store. Quick Commerce option via food delivery applications also caters to changing consumer behavior and lifestyle in the digital era.
Stephane Coum, CEO of Central Food Retail under Central Retail, said, "The core of our business is addressing the needs of our customers, alongside taking care of our employees at every level, as they drive our company's sustainable growth. We would like to thank Retail Asia for recognizing our efforts to deliver the best experience in every aspect. These awards bring pride and motivation to our team, and they are made possible by our team's constant determination to move forward and exceed expectations always. We are committed to delivering the best products and services to every customer. These awards reaffirm our position as the leader of food retail on both online and offline platforms, and we are the only one in Thailand to receive these prestigious awards this year. This success will further motivate us to improve our business to continue our excellence in every area, with the main goal of being Central to Life, offering happiness to everyone as the leading retailer in Thailand."
About Central Retail
Central Retail Corporation Public Company Limited or Central Retail is the leading multi-format, multi-category retailing platform in Thailand. It is also growing internationally, securing leadership status in Italy and becoming one of the leaders in Vietnam. It has a network of 3,440 sales counters (as of 31 March 2022) such as department store, convenience store, specialty store, supermarket, hypermarket, and retail plaza. Central Retail's business is organized into 4 operating segments based on business units; (1) Hardline, which focuses on electronics, home improvement, stationery, office equipment, book, and e-Book under portfolio of retail banners, for example, Thai Watsadu, Baan & Beyond / BNB Home, Power Buy, OffliceMate, B2S, MEB, and Nguyen Kim; (2) Food, which focuses on groceries and items typically found in convenience stores under portfolio of retail banners, for example, Central Food Hall, Tops, Big C / GO! Vietnam, Lan Chi Mart, Tops Market Vietnam, and go!; (3) Fashion, which focuses on apparel and accessories under portfolio of retail banners, for example, Central Department Store, Robinson Department Store, Rinascente Department Store, Supersports, and Central Marketing Group; and (4) Property segment, which focuses on leasing retail property to third parties and to its own stores at retail plazas, for example, Robinson Lifestyle, Tops Plaza, and Big C / GO! Vietnam. As of 31 March 2022, Central Retail has a presence in 3 countries; comprising of 56 provinces in Thailand, 41 provinces in Vietnam, and major cities across Italy. (as of 31 March 2022)
Source: JC&CO Communications
