KTC accelerates in developing payment systems; hopes to drive small-large entrepreneurs to reach business goals in digital era

Friday 16 December 2022 16:26
KTC observed that merchant acquiring business has experienced continuous growth resulted by the economic recovery. Therefore, KTC accelerated in our digital payment system development to increase opportunities and income for targeted entrepreneurs. Key propositions are safe, fast, and stable, plus 24-hour money transfer . It is expected that credit card acquiring business volume grows by 20% this year as planned.
KTC accelerates in developing payment hopes to drive small-large entrepreneurs to reach business goals in digital era

Ms. Naowarat Keratikasemsook, Head of Merchant Acquiring "KTC" or Krungthai Card Public Company Limited stated, "The numbers of KTC Merchant Acquirers this year (January - November 2022) increased by 19.6% compared to last year. The COVID-19 situation has been a factor that accelerates more consumers to move into the cashless society. We have seen a continuous upward trend for both offline and online payments. Hence, if merchants can adapt and offer online and offline payment acceptance services (omni channel), they they will be exposed to extensive business opportunites. Merchant acquiring is expected to increase more in the 4th quarter due to gradual economic recovery. The festive season will also generate higher sales to merchants and result in KTC's growth by 20% in accordance with our goal at the end of 2022."

"KTC has been studying and developing our merchant services continuously to accommodate business owners' needs and increase sales opportunities via six services types as follows:

  1. Electronic Data Capture (EDC) service: payment acceptance with a tap (contactless) or insert card, convenient, fast, and safe, accepting all internationally recognized credit and debit cards, and from any issuing bank worldwide Recently Google Pay payment is also accepted. Full or installment (only KTC credit cards) payment, DCC (Dynamic Currency Conversion) from Thai baht to other 30 international issuing bank currencies, KTC FORVER point redemption. Exclusively for merchants who apply for this service, get free system installation and device guarantee fees and free sales slips.
  2. KTC Payment Gateway service: 24-hour online payment system supporting VISA, MASTERCARD, JCB, UnionPay credit cards, and all debit cards. This service enables customers to enjoy shopping with fast, safe and secure payment on your websites.
  3. LINK PAY service: Merchants can create links or QR codes and send them to customers to pay with credit or debit cards via their communication channels e.g. social media or email. LINK PAY can set up its expiry time to 24 hours. It supports full amount and installment payments (for KTC credit cards). The LINK PAY service is globally standardized and secured with the use of OTP (One Time Password) to ensure protection. Merchants can monitor the transactions in realtime via the 24-hour online system.
  4. KTC QR Pay: Products and services payments with credit cards or PromptPay. Customers can scan QR Codes via their smartphones and enjoy easy, convenient, and secure transactions. Moreover, merchants do not worry about any change or EDC service fees. QR Pay is widely accepted. Put QR Code signage or generate QR Code via "KTC Merchant" mobile application, and get paid through online transactions quickly.
  5. KTC Recurring: It automatically charges payment to a customer's credit or debit card regularly enabling merchants to charge customers on a recurring basis for subscriptions payment e.g., utility bills, phone bills, membership fees, insurance premiums, charity donations, and homeowners' association fees.
  6. Alipay: A platform of Alibaba group facilitates Chinese tourists or Chinese expats in Thailand, who have Alipay accounts to pay for products or services via Alipay app. It's easy to use, modern, convenient and safe. It also gives more opportunities for merchants to advertise their business on the Alipay application that embeds Navigator, which helps customers find their shop location easier."

Mr. Thanee Narkkeyoon, Head of Online Merchant Acquisition Management Division "KTC" or Krungthai Card Public Company Limited said, "Online payment technologies are more convenient and come in various forms. Online shipping devices are also changed; more than half of transactions are from smartphones and tablets. Merchants should look for suitable online payment platforms for customers to choose. KTC Payment Gateway is another option meeting the requirements of online merchants and entrepreneurs in large businesses with 3 strengths (3S), which attract merchants to use the services; that is, Service that meets the merchants' needs with the fastest fund transfer to their accounts within 1 day compared to other service providers. 24/7 service is the most important for 24-hour online shopping. KTC also offers consultations on business expansion such as new website launches, etc. Stability is essential to online transactions. The unstable system has much impact on merchants' businesses. So KTC has continuously invested in basic structure system development to give a good experience to merchants and consumers. Secure is the key factor for financial services that KTC always takes priority to ensure merchants' and customers' security. KTC has been certified for international standards transaction security from various institutions e.g, Card scheme, ISO, and PCIDSS, the highest standard for data management used in the credit card industry."

"KTC also has an aftersales service team to support merchants and advise them with our skillful staff for 24 hours service. We have Fraud & Prevention team who has monitored and prevented any possible damage to merchants and supported transaction security for customers. Any merchant interested in KTC Merchant Acquiring service, please apply at www.ktc.co.th/ merchant or contact Call Center for KTC Merchant Tel. 0-2123-5700 24 hours every day."

Source: Krungthai Card