The "Exclusive Celebrate Living Dance: Get Fit with Bebe" event was an extension of FWD Insurance's 'InspirAction' brand campaign. This campaign encourages individuals to "Live Life Your Way" and motivates them to pursue their dreams while supporting them to achieve their goals. The participants were required to share an inspiring story and explain why they wanted to be part of the special dance class. Fifty prizes, each for two individuals, were awarded, and the participants were encouraged to share their inspirational messages as "Inspirational Quotes" on FWD Thailand's Facebook page to inspire others to achieve their fitness goals.
Source: FWD Thailand