CP Foods promotes digitization among its business partners and farmers to ensure sustainable growth

Monday 26 June 2023 09:12
Charoen Pokphand Foods Public Company Limited (CP Foods) showcases groundbreaking digital technology and agro-industry innovations worldwide at the 'CPF the NeXt Tech Show.' This event aims to empower its business partners and farmers to embrace digitization, transforming their practices and ensuring food security while promoting long-term sustainable development in response to the digital era.
CP Foods promotes digitization among its business partners and farmers to ensure sustainable growth

This event showcased more than 100 state-of-the art digital technologies, applications, and innovations for agriculture and livestock from more than 30 partner organizations across the globe. Additionally, the knowledge of CP Foods' executives and agro experts. The opening ceremony was presided over by Prasert Poongkumarn, Vice Senior Chairman of CP Group, and Adirek Sripratak, Chairman of the Executive Committee of CP Foods, along with CP Foods executives and customers nationwide.

Rewat Hathaisattayapong, Head of Feed Business at CP Foods, said the event was arranged to mark the 70th anniversary of CP Foods' animal feed business. The conference and exhibition aim to introduce the latest global agro-industrial technologies, preparing business partners to be ready for the digital world under the theme 'Technology of the Futureā€¦for Sustainable Livestock Growth.

Rewat said the exhibitions and knowledge-sharing sessions at the two-day event allow participants to discover the latest in digital agriculture and gain valuable insights from leading IT and digital agriculture experts. This aims to strengthen the company and its partners' competitiveness and promote sustainable growth. The company has continuously developed and applied innovation and technology to enhance the feed production process, ensuring the production of quality animal feeds that meet international standards. Additionally, the company distributes these products at appropriate prices for farmers, considering them as 'life partners.'

The NeXt Tech Show represents our commitment to our customers and farmers, ensuring that they are well-equipped to thrive in the post-COVID world. Embracing digital technology is key to maintaining a leadership position in every industry, including agriculture. We are dedicated to preparing the next generation for a resilient and sustainable future," affirmed Rewat.

With over 100 digital agriculture innovations on display from more than 30 global partners of CP Foods, the NeXt Tech Show strives to inspire its feed business partners to adapt to the digital era. It will spotlight advanced digital platforms and applications, including robotics, Artificial Intelligence (AI), and the Internet of Things (IoT).

Renowned IT experts and CP Foods experts share their insights during the Tech Talk segment, including strategies for navigating disruptions and sustaining growth. CP Foods' executives will also present their vision for improving Thailand's agro-industrial sector to the top ranks of the global market. The company constantly integrates automation into its operations; and the automated manufacturing process is with international standards and certified by independent third-party organizations.

Source: Charoen Pokphand Foods

CP Foods promotes digitization among its business partners and farmers to ensure sustainable growth