Talking about the campaign, Purple Ventures Co., Ltd. Chief Executive Officer Mr. Kaweewut Temphuwapat said, "The Robinhood platform started with an aspiration to help ordinary people -merchants, customers, and riders to develop new services to meet customer needs through partnerships with strong partners in different ecosystems. Our recent partnership with Suntory PepsiCo Beverage Thailand brings benefits to over 3.7 million customers and merchants on the Robinhood platform. The campaign provides a free supply of Pepsi drinks to over 4,000 participating restaurants in Bangkok and the vicinity on Robinhood Food and offers discount codes worth up to 60 baht for Robinhood app users. We hope the campaign will help boost sales for small eateries on the Robinhood food delivery platform and create jobs for riders amid the current inflation and rising cost of living, reflecting our aspiration and commitment to help ordinary people following the app's vision to truly support ordinary people's sustainability."
Suntory PepsiCo Beverage (Thailand) Co., Ltd. Sales Director Mr. Boonchai Asavalitiporm said, "Post-pandemic consumer behaviors have changed. In particular, consumers have turned to food delivery services that are more convenient and safer in daily life, and we note a trend of continuos growth of the food delivery business. Most importantly, Suntory PepsiCo Thailand has followed its corporate value 'Growing for Good' by operating its business while caring both society and the environment. We therefore recognize the importance of helping SMEs to grow steadily. As for our partnership with Robinhood, the app supporting ordinary people's sustainability, we aim to bring happy moments through great meals with Pepsi. The "Have a great fizzy meal with Pepsi" campaign offers privileges to both merchants and customers on the Robinhood platform. We hope to help small merchants rebound in the post-pandemic economic recovery and boost their morale to smoothly continue their businesses. Our business partnership with Robinhood this time is an important step for the company to expand our consumer base to cover all platforms, so that Pepsi is always there anywhere and anytime for Thai consumers"
Special deal from Robinhood: App users can enjoy discounts worth up to 60 baht when ordering food combos with Pepsi at a minimum of 150 baht from a participating eatery and entering the "PEPSI60" promo code. The campaign runs between 16 August - 15 September 2023.
Source: Purple Ventures
