Mr. Disathat revealed: OR and its partners jointly initiated "Thaidet" in 2018 to promote quality and popular products throughout the country. They have sourced products from community enterprises to commercially display at "Thaidet Store" or "Thaidet Product Corner" located within PTT Stations throughout the entire country. It is another platform to introduce over 700 selective OTOP products that have been qualified "good and great" and to more effortlessly and thoroughly reach domestic consumers, in line with the concept of "Living Community" of PTT Station, where the stations are expected to fulfill everyone's happiness and grow together with the community sustainably. Those interested can support producers under the Thaidet project at PTT Stations across the country or visit https://thaidet.pttor.com/
Throughout the past 5 years, Thaidet has solidly shaped success and pride for the community, improving the quality of life of people in communities by extending opportunities, careers, incomes and ensuring a better living standard. Products in this project have been developed to serve the needs of target consumers, both domestic and international, in the future. Recently, OR also presents Thaidet products at Cafe Amazon Lala Terrace Tokyo-Bay in Japan to introduce well-curated products from different regions of Thailand to Japanese customers - an approach that contributes to the growth of grassroots businesses and promotes sustainable development of the quality of life in line with OR SDG, especially in the "S" as "SMALL", which focuses on opportunities for those in communities; and "D" as "DIVERSIFIED", which focuses on strengthening opportunities with partners for mutual growth on different platforms of OR in effective response to the OR 2030 goals.
Besides, Thaidet also aims at expanding its branches to over 350 and diversify product choices to 1,000 items, as well as promoting more income opportunities to local business operators that will eventually sustainably improve quality of life of people in the communities. These contributions will become part of economic drivers and fortify the vision of OR - "Empowering All toward Inclusive Growth".
Source: PTT Oil and Retail Business