KTC Segments Customers and Enhances Online Shopping Convenience and Value: Credit Cardmembers and "KTC PROUD" Cash Card Holders Enjoy Discounts and Installment Options

Tuesday 16 January 2024 09:49
Mr. Nattasit Soontranu, Head of Credit Card Marketing Division, "KTC" or Krungthai Card Public Company Limited, revealed, "KTC's marketing strategy, tailored to meet customer needs in each segment, positions online shopping as a crucial channel for product acquisition among today's consumers. Online shopping offers advantages such as convenience, speed, time-saving, and good value for money. Over the past year, online shopping also had a consistent growth trend."
KTC Segments Customers and Enhances Online Shopping Convenience and Value: Credit Cardmembers and KTC PROUD Cash Card Holders Enjoy Discounts and Installment Options

"This year, as part of KTC's strategic plan focused on enhancing convenience, peace of mind, and safety in spending both online and offline, various initiatives have been implemented. These include the introduction of innovative products like the 'KTC DIGITAL' credit card, a transparent card without credit card or CVV numbers, and continuous enhancements to the 'KTC Mobile' application. These efforts aim to empower KTC credit cardmembers and 'KTC PROUD' Cash Card holders to easily and securely make various transactions independently. Additionally, the Easy E-Receipt program benefits purchasers of products and services from tax-registered stores. From January 1, 2024, to February 15, 2024, eligible individuals can receive tax deductions of up to 50,000 baht. These measures are expected to contribute to the planned expansion of online spending."

"For the first quarter of this year, KTC has partnered with Shopee, a leading e-commerce platform in Southeast Asia and Taiwan to offer exclusive privileges in the form of discounts and a 0% interest installment service for up to 10 months on select products. KTC MASTERCARD credit cardmembers and 'KTC PROUD MASTERCARD' Cash Card holders enjoy a 200 baht discount on purchases of 1,600 baht or more per transaction, and a discount of up to 1,300 baht on purchases of 25,000 baht or more per transaction and by applying the specified discount code before making payments from January 1, 2024, to February 29, 2024."

KTC has organized various activities for all types of KTC credit cardmembers. Redeem KTC FOREVER points, starting from 999 points (from 2,000 points), for a 200 baht Shopee discount code (exclusively from January 15, 2024, to February 2, 2024). Moreover, there are ongoing marketing campaigns that gradually roll out benefits for members, such as a 300 baht discount during the payday period between January 2024 and May 2024 (every 25th of the month until the end of that month). For more details and additional promotions, click the link: ktc.promo/shopee."

To apply for any KTC credit card, please visit https://ktc.today/apply-card. To apply for the 'KTC PROUD' Cash Card, click the link: https://ktc.today/KTC-PROUD or contact KTC PHONE 02 123 5000, or visit any "KTC TOUCH" branches nationwide. It is advisable for credit cardholders to use their cards responsibly and repay the full amount as scheduled to avoid incurring an annual interest rate of 16%. 'KTC PROUD' Cash Card holders are advised to borrow only what is necessary and ensure prompt repayment.

Source: Krungthai Card