Deputy Prime Minister and Minister of Commerce, Phumtham Wechayachai, bestowed honors upon CP Foods' Packaging Design Team from the CPF Food Research and Development Center, including Worayod Sukcham and Pornpimon Tapaneyapong, for their project that utilizes not only sustainable packaging materials but also incorporates modern technology. Operating under the theme "Good food delivers good feelings to consumers," their project employs smart labels to enhance the overall consumer experience.
CP Foods remains dedicated to enhancing food security and places a high value on the thoughtful design and development of its food product packaging and labelling. This commitment is integral to the company's broader strategy of ensuring consumer confidence in product quality and safety and providing nutritious food sourced responsibly through sustainable production processes.
The DTN Smart Labeling Contest 2023 aims to enhance the capabilities of Thai entrepreneurs in smart labelling, cultivating a new generation of product packaging designers adept at adapting to changing regulations and practices in international trade. The initiative particularly focuses on equipping businesses to navigate the competitive landscapes of global markets, focusing on preparedness for trading conditions in the United Kingdom and the European Union.
Source: Charoen Pokphand Foods
