Photo Release: KBank to be Customers Life Platform of Choice

Stocks and Financial Services Press Releases Wednesday November 8, 2017 15:33
Bangkok--8 Nov--KASIKORNBANK

Recently, at the KBank Phahon Yothin Building, Mr. Predee Daochai (right), Ms. Kattiya Indaravijaya (center) and Mr. Pipit Aneaknithi (left), KASIKORNBANK Presidents, held a press conference on KBank's business plan for 2018. A "Customers' Life Platform of Choice" strategy was unveiled with the goal of offering only one platform that responds best to all customers' life requirements. With the new strategy, an IT budget of THB 4.0-5.0 billion, p.a., has been set up to totally digitalize services, thus to sustainably maintain their digital banking leadership. In doing so, they expect to further enlarge their customer base to 15.1 million customers. K PLUS users should thus reach 10.8 million and annual loan growth to reach 5-7 percent in accordance with expected Thai GDP growth of 3.7 percent.


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