Quantcast continues international growth expanding into new Asia-Pacific markets

General Press Releases Thursday January 25, 2018 10:06
SYDNEY--25 Jan--PRNewswire/InfoQuest

Quantcast, an AI technology company focused on the marketing and publishing industries, today announced that it will expand its advertising solutions into seven markets across Asia, connecting brands with an online audience of up to 300 million consumers. The company already operates in Australia and New Zealand.

Marketers across Hong Kong, Indonesia, Malaysia, Philippines, Singapore, Taiwan, and Thailand will now be able to tap into Quantcast's live data insights drawn from more than 100 million online destinations to drive more effective brand awareness and performance campaigns.

Andrew Double, Quantcast's Australia and New Zealand Managing Director, will taking on an expanded role to lead the company's growth in the Asia-Pacific region.

Konrad Feldman, Quantcast's Chief Executive Officer and Founder commented, "Marketing is at a tipping point with AI set to transform every customer experience, every company and every industry. Marketers in APAC are looking for better ways to engage digital audiences that are both efficient and effective. We're excited to help brands and their agency partners leverage the power of Q, our audience behavior platform."

Andrew Double, managing director for Quantcast ANZ added, "Since we launched in Australia and New Zealand three years ago, we've seen increasing demand from brands across Asia to grow by tapping into Quantcast's unique AI-driven targeting ability. I'm proud of the work the team has done so far with major brands like Westpac and Singapore Airlines, and I'm excited to bring our strong audience understanding to more brands as they seek to engage consumers in the region."

The expanded team will join Quantcast's existing engineering center in Singapore and be led by Sales Director for the Asian markets, Chris Scudder, with further hires in 2018.
About Quantcast

Quantcast is an AI technology company focused on helping brands grow. Founded in 2006, it has built the world's largest AI-driven consumer behaviour platform on the open internet based on live insights drawn from more than 100 million online destinations. Marketers, agencies, consultancies and publishers use the Quantcast Intelligence Cloud to discover new customers, drive incremental growth, and deliver business outcomes. Headquartered in San Francisco, Quantcast employs more than 750 employees in 22 offices across 11 countries.

Logo - https://mma.prnewswire.com/media/405575/QUANTCAST_WORDMARK_PADDING_RGB_BLACK_R.jpg

Latest Press Release

Photo Release: Fujitsu Power for society Reserve blood to help patients and victims. Join the 22nd FTH Voluntary Blood Donation Day for the Thai Red Cross

Ms. Krittinee Sivakul, Head of HR & Administration Group, Fujitsu (Thailand) Co., Ltd. (FTH) led a group comprising company management and staff at a special executives and 190 employees of the company recently donated blood to the Thai Red Cross...

Spaghetti with Crunchy Chicken c Koh Yao Noi

This January and February, from 9.00 a.m. until 10.00 p.m., Cafe Kantary, Koh Yao Noi, in front of Cape Kudu Hotel invites you to try our "Spaghetti with Crunchy Chicken". The crunchy chicken is the ideal partner when intertwined in a perfectly cooked...

BITEC HALF MARATHON 2019, THE BIGGEST CHARITY RUN ON DEBARATNA ROAD ENCOURAGES THAIS TO BETTER HEALTH

Bangkok International Trade and Exhibition Centre (BITEC) welcomed a bright start to the year 2019 with its 7th annual charity run, BITEC Half Marathon 2019. The joyful event was joined by over 7,000 runners, both professionals and amateurs who all...

ETDA launches the grand opening of Young Talent Platform in Thailand e-Commerce Week 2019 gather the power of young generation building the workforce ready for the era of e-Commerce

ETDA shows strength by creating the first e-Commerce platform in Thailand called "Young Talent Platform" for e-Commerce Park which is going to be launched in Thailand e-Commerce Week 2019. Expecting to develop and drive Thai entrepreneurs to Global...

Quench Your Thirst With Luscious Strawberry Cocktails and Smoothies at The Emporia Restaurant

Strawberries are loved by everyone because of their beautiful aroma, vivid red colour, juicy texture and amazing sweetness and our imaginative creations take this delectable fruit to an even higher level. Aficionados of relaxing afternoon or stimulating...

Related Topics