Krungsri Auto launches "Krungsri Auto Welcome Back" program for existing and previous customers to reinforce its brand love

Wednesday 01 September 2021 17:00
"Krungsri Auto", a leader in automotive finance under Bank of Ayudhya PCL, reinforces its brand love through customer engagement strategy with "Krungsri Auto Welcome Back" program. The program promises benefits and promotions for Krungsri Auto's existing and previous customers throughout the rest of this year, starting with "Krungsri Auto Wow". The kick-off campaign highlights include fast approval, special offerings and exclusive gifts for every existing and previous customer.

Mrs. Kittiya Srisanit, Head of Krungsri Auto Group, Bank of Ayudhya PCL, said, "Customer engagement is one of our core marketing strategies that enable us to foster brand love with over 1.8 million customer base and maintain our position as the top-of-mind automotive finance brand. We have recently launched 'Krungsri Auto Welcome Back', the privilege program with multiple campaigns throughout the rest of the year. The first campaign, 'Krungsri Auto Wow,' promises exclusive benefits for existing customers who apply for loans across all products, from car, motorcycle, and big bike loans including new and used segments, to Car4Cash and Car4Cash Motorcycle".

The "Krungsri Auto Wow" campaign with the concept "Wow for Everyone," comes with various exclusive privileges, including special offerings, such as low down-payment, long installment period, low interest rates and high credit limit, fast approval with notification process, and special gifts. Customers will also receive up to 20,000 The1 points (valued at 2,500 baht), when the loan is formally approved. The campaign period starts from 7 July 2021 to 30 December 2021. For more information, please visit https://www.krungsriauto.com/auto/Promotion/welcomeback.html

*Terms and conditions as designated by Krungsri Auto

Source: FleishmanHillard Thailand