Bangkok--Sep 18--Leo Burnett
Canneslion.com, a leading website which displays fine collections of globally-recognized advertisements and is updated every two weeks, is to showcase 5 outstanding Thai advertising works that are worldwide accepted for their creativity uniqueness. Accompanying the showcase will be the viewpoint of Mr Bhanu Inkawat, a famous creative man in Thailand's advertising scene, who will echo his opinion on the unique concept of Thainess in the advertisement.
The www.canneslion.com website is created in order to collect and showcase outstanding advertisements from around the world and aimed to be a point where international advertisers come to study the advertising concepts and view the samples of good advertisements. During the 2nd-3rd week of September, five Thai advertising works which outstandingly present the unique Thai-style creative concepts will be selected to showcase on the website. Mr Bhanu, who is also the chiarman of Leo Burnett (Thailand), will present his views regarding those advertisements.
According to Mr Bhanu, the uniqueness of Thai advertisements lies in the expression of Thai-style feelings or emotions that can be shared and understood in the international perception. He points out the cases of five advertising works which are showcased in the website, as examples. The works include Wrangler jeans's 'Torture' series, 'Black Thai' series of Black Cat whisky, 'Weightlifting' series of Counter Pain balm, 'Leaded Man' series of PTT's unleaded gasoline and the 'Swimming' series of McDonald advertisements.
"On behalf of the creative who is given the opportunities to express opinion regarding these five advertising works, I'm proud to say that the standard of these works are highly accepted both in the regional and international competition. The international acceptance has proved that the special story-telling technique that conveys the Thainess has progressed to another step and our creativity is now on par with the universal standards," said Mr Bhanu.
Interested person can visit the showcases at www.canneslions.com website from now on until the 3rd week of September.
For more Information, Please contact
Junjira Pongpaisit / Jirawan Jeenwan
Leo Burnett ltd. / Ph 02- 255 2356 End.
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