Mr. David Koruni?, Chief Executive Officer for Thailand and Cambodia, FWD Life Insurance Plc., said, "FWD is dedicated to changing the way people feel about insurance by prioritising customer needs through a customer-led approach. This collaboration with SCB showcases how technology can make life insurance easier and seamlessly integrated into daily life. By embedding the FWD Omne service within the SCB EASY app, we offer our customers both convenience and confidence in the security of their data."
The new service has been developed under FWD's "digital by design" philosophy, which focuses on leveraging digital technology to create customer experiences that are user-friendly, convenient, and secure, all while adhering to bank-grade security standards. Designed to operate in real-time, the service incorporates key technologies such as unified identity technology, a sophisticated authentication system that accurately links customer data and enables FWD Omne to instantly "recognise" users, eliminating the need to remember usernames or passwords. This system is further reinforced with a security layer that ensures the protection of personal information throughout the entire process. Additionally, the service uses a plug-and-play widget, a built-in display technology that provides real-time updates, allowing customers to continuously access services and information without the need to download additional applications.
As a result, FWD customers—especially those who have purchased policies through bancassurance channels—can now directly access and manage their policies within the SCB EASY app. This eliminates the need to switch between platforms or remember multiple passwords. The service provides easy access to policy details, benefits, investment values, premium payments, tax reduction certificates, online claim submissions, and status tracking, offering a comprehensive, end-to-end solution.
This partnership between FWD Insurance and SCB underscores the future of digital service development, connecting ecosystem partners to provide a seamless experience that aligns with the lifestyle of the modern consumer, who values convenience, security, and easy access to insurance services as part of their daily routine.
For further details on the FWD Omne service, please visit https://www.fwd.co.th/en/omne/.