Mrs. Mathuvalee Stithyudhakarn, Vice President - Corporate Affairs, Thailand and Indochina, Suntory Beverage & Food (Thailand) Co., Ltd., said "Guided by our corporate value of 'Giving Back to Society,' Suntory Beverage & Food (Thailand) Co., Ltd. has continuously implemented the 'BRAND'S Young Blood' project in collaboration with the National Blood Centre, Thai Red Cross Society. The project marked its 25th anniversary in 2025 and continues into its 26th year in 2026, reaffirming the company's commitment to supporting Thailand's national blood supply system. This year, the project aims to collect 125,000 units of quality blood to help strengthen blood reserves for emergency situations and enhance the long-term stability of the country's blood donation system."
"The company places great importance on encouraging youth participation, alongside inspiring and cultivating a sense of responsibility among the new generation regarding the importance of regular blood donation. In particular, youth aged 17-22 represent a high-potential group for becoming long-term regular blood donors. Under the 'BRAND'S Young Blood' project this year, creative competitions are organized under the theme 'Give Blood. Be A Hero.' to provide opportunities for youth to showcase their creativity, share ideas, and develop blood donation campaign content that can effectively engage the new generation through the BRAND'S Young Blood Short Film Contest on TikTok and the Add Your Template design contest for Instagram Stories. Winners of the Short Film competition will receive a Royal Plaque graciously bestowed by Her Royal Highness Princess Maha Chakri Sirindhorn, along with certificates and scholarships, serving as meaningful encouragement and inspiration for youth to become new and regular blood donors on a sustainable basis"
The creative competitions under the "BRAND'S Young Blood" project are organized under the theme "Give Blood. Be A Hero." and are divided into two categories as follows:
-BRAND'S Young Blood Short Film Contest (TikTok Platform)
Eligibility Criteria for Applicants
- Applicants must be undergraduate students officially enrolled at an educational institution and aged between 17-22 years.
- Entries must be submitted as a team, with a maximum of five members per team. Each team is eligible to submit one entry to the competition.
Prizes and Recognition for Winners
- A Royal Plaque graciously bestowed by Her Royal Highness Princess Maha Chakri Sirindhorn
- Certificates
- Scholarships
Add Your Template Design Contest (Instagram Stories)
Eligibility Criteria for Applicants
- Applicants must be undergraduate students officially enrolled at an educational institution and aged between 17-22 years.
- Each individual applicant may submit up to two entries to the competition.
Prizes and Recognition for Winners
- Certificates
- Scholarships
In addition to the creative competitions, the "BRAND'S Young Blood" project will continue to organize blood donation awareness activities throughout the year, including World Blood Donor Day activities and roadshows, to further expand public awareness and encourage youth participation nationwide. Students interested in participating in the competitions are encouraged to review the eligibility criteria and detailed terms and conditions, and to download the application form at www.blooddonationthai.com. Completed application forms, together with competition entries and supporting documents, should be submitted via email to [email protected]. Applications and entry submissions are open from 1 February to 31 July 2026. For further information, please contact the Donor Recruitment and Corporate Communication Division at 02-255-4567 or 02-263-9600 ext. 1743, during official business hours.
