Led by communication expert Cindy Rodriguez Constable, the webinar will provide practical insights on transforming business messages into compelling narratives that resonate with international journalists and editors.
"Getting featured in international media isn't just about having a good story—it's about knowing how to pitch it effectively," said Rodriguez Constable, a leadership consultant and corporate trainer specializing in strategic communication.
What Participants Will Learn:
- What journalists actually want: Effective pitching requires shifting from promotional advertising to an editorial mindset that prioritizes narrative value, reader relevance, and proof.
- Strategic alignment: Media success depends on matching your brand to the right audience and cultural context rather than chasing prestige logos that don't fit your goals.
- ROI-R, Return on Industry Reputation: Long-term authority is built by treating media coverage as a compounding asset to drive narrative continuity rather than just collecting vanity impressions.The webinar is ideal for startup founders, business leaders, PR professionals, and entrepreneurs who want to expand their visibility and gain exposure in international media.
Hosted by
- Pacharee Pantoomano, Founder of Brandnow.asia, brand strategist, and business builder the session promises to deliver actionable strategies that participants can implement immediately to enhance their media outreach efforts.
"Earlier this year, FTI Chairman Kriengkrai Thiennukul noted in the Bangkok Post that the future of the Thai industry depends on pivoting from low-value OEM to high-value OBM. To support this revitalization, international PR and media relations must be part of the manufacturers' communication strategies" Said Pacharee
Event Details:
- Date: May 11, 2026Time: 2:00 PM - 3:00 PM (ICT)
- Format: Live Webinar
- Registration: https://www.eventpop.me/e/141281