An apt reimagining of Diesel's iconic 'For Successful Living' manifesto, 'For Successful Loving' reinterprets Diesel's codes of fearless self-expression through Tinder's lens of attraction, intimacy and connection. Instead of limiting and labeling love, 'For Successful Living' expands and explores its definition.
Successful loving can take many forms, romantic or platonic, joyful or heartbreaking, awkward or humorous, but it is always deeply human. Diesel x Tinder 'For Successful Loving' is a joyous celebration of love and connection across all identities, expressions, and preferences.
This year, DIESEL Thailand also honored to have "Pa Tue-Sombatsara Teerasaroch" along with Sitapat Sarutiphongthanakul, Chayangkun Imwisate, Teerapada Thumbumrung, and Achitpon Chantakasemkun represent Thailand's LGBTQIA+ community in sharing perspectives on love, identity, and the freedom to live without boundaries. Through the power of confidence and genuine acceptance of diversity, the collaboration reflects the brand's belief that love has no fixed definition, and that everyone should be free to define their own relationships in their own way.
This collaboration is therefore more than just a fashion presentation or campaign — it also serves as a platform for conversations about diversity, openness, and coexistence in modern society, where every individual hold value in their own unique way.
DIESEL x Tinder capsule collection is a 17-piece items spanning men's, women's and unisex ready-to-wear, denim and accessories cobranded with a jacquard tag at the center back that displays both brands' logos and the 'For Successful Loving' slogan. Ribbed jersey T-shirts, tanks, a polo and a tank dress are treated with burnout devore. Women's pieces feature trompe l'oeil lace lingerie, while men's polo features an all-over lace burnout. Jeans, jean shorts, bras and briefs from the logo underwear collection tease glimpses of flesh beneath burnout devore. Accessories include a 'For Successful Loving' branded denim baseball hat and a Diesel x Tinder charm keychain.
DIESEL x Tinder 'For Successful Loving' is a joyous celebration of love and connection across all identities, expressions, and preferences. In support of Pride, and separate from the capsule collection, Diesel, through the OTB Foundation, and Tinder have made a combined donation of $200,000 to Outright International, with each partner contributing $100,000. The donation will support Outright's International Inclusive Solutions: Financial Security, Socio-Economic Growth, and Job Opportunities for LGBTIQIA+ People
The DIESEL x Tinder 'For Successful Loving' capsule will be available in selected Diesel stores worldwide and on Diesel.com
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