Porsche Thailand initiates dealer selection process as part of network expansion

Monday 29 November 2021 17:22
Porsche Thailand is looking to consolidate its position as one of the most important markets for Porsche in the Asia Pacific region, by calling for a dealer selection to expand its retail and service network within the country.
Porsche Thailand initiates dealer selection process as part of network expansion

Porsche Thailand, represented by authorised importer AAS Auto Service Co. Ltd, currently operates two dealerships and two separate retail facilities within Bangkok. With this dealer selection procedure, it seeks to add two new exclusive Porsche dealerships to the network: one within the greater Bangkok area and one in the Chonburi province.

Porsche Thailand has identified the Chonburi province as a region of high potential for future growth, as the area sees an industrial boom bringing high-tech and advanced manufacturing investments to Eastern Thailand.

The move to seek new business partners forms an essential part of the company's strategy for sustainable, diversified market development, and will further augment the Porsche experience with more accessibility provided to customers across Thailand.

Porsche Thailand is already a pioneer in the important field of electromobility, as it was one of the first Porsche entities in South East Asia to create a state-of-the-art High Voltage Battery Repair Facility, built to the exacting standards required to store, maintain and repair Porsche battery electric vehicles.

At the same time, the company is constantly expanding its network of Porsche Destination Charging across the country, and has recently set up charging points at popular lifestyle destinations like Central Chidlom and Central Embassy.

Porsche Thailand is now seeking business partners with considerable experience in operating premium automotive sales and service facilities. Applicants should have a thorough understanding of the automotive market in the applied city.

Further, new prospective dealers should be qualified to develop and manage showroom and service processes at highest customer standards and be committed to continuously invest for a premium brand representation and customer experience.

Interested business partners may visit www.aasautoservice.com/porsche-dealer-application for more details. The window for applications is open from now till 10 December 2021.

About Porsche Thailand
Porsche Thailand represented by AAS Auto Service Co. Ltd. is the sole authorised importer and service centre of Porsche in Thailand since 1989. Now AAS operates four world-class Porsche sales locations across Bangkok. Porsche vehicles officially imported and distributed by AAS have passed through and fulfilled necessary homologation tests for Thailand. They are fine-tuned with specific adjustments in their engine management system to best suit Thailand's regulations, fuel quality and driving conditions. The team at AAS has the know-how, experience and special equipment to best take care of Porsche cars in Thailand.

Having 12 Porsche Certified Gold Technicians underlines the strong technical and Aftersales competency of AAS, which has been recognised over the years with the global Porsche Service Excellence Award. It is an accredited Porsche Classic Partner, the only one in the Porsche Asia Pacific region. Over 30 years, AAS continues to determine the company policy "AAS Looking After You and Your Car", in order to achieve the mission of "AAS The Name You Can Trust".

Source: Porsche Thailand

Porsche Thailand initiates dealer selection process as part of network expansion