In collaboration with this launch, Motiva(R) has teamed up with leading hospitals, clinics, and medical schools in Thailand to introduce state-of-the-art Augmented Reality 3D Simulators tailored specifically for breast augmentation procedures. These cutting-edge simulators aid in assessing the suitability of implants for each individual's unique body type, thereby ensuring the precision of breast augmentation surgeries and optimal outcomes.
Manatsanan Pipatvariyatorn, Commercial Lead Southeast Asia at Establishment Labs(R), the manufacturer of Motiva(R) silicone breast implants, stated, "Breast augmentation surgery currently ranks among the most popular cosmetic procedures worldwide, with Thailand being no exception. As a leader in silicone breast implant manufacturing, our commitment lies in developing products that fully meet the comprehensive needs of patients. Since 2004, we have dedicated ourselves to technological innovation and style refinement, resulting in Motiva(R) silicone implants garnering widespread acclaim among medical facilities and plastic surgeons globally. Our products adhere to stringent quality standards, including the Medical Device Single Audit Program (MDSAP), and hold certifications from consumer safety organizations in over 80 countries."
"JOY by Motiva(R) or Motiva Ergonimix2(R) builds upon the success of its predecessor, Ergonimix(R), with a deliberate focus on addressing the modern woman's needs. Beyond mere size, we prioritize the development of shapes and textures that authentically emulate real breasts and suit active lifestyles. Through the integration of cutting-edge technologies, our implants adapt seamlessly to the body's posture during various activities, including walking, sleeping, sitting, and all types of movement. Simultaneously, they offer enhanced softness and flexibility for a natural look and feel. Crafted from premium materials, our implants provide maximum safety and long-term durability without compromising health."
The technologies integrated into JOY by Motiva(R) silicone breast implants include:
Motiva SuperSilicones(R): These next-generation silicones are specially created with ultra-high purity chemistries, providing the highest degree of force and elongation along with more efficient shell-to-gel interactions. Featuring six peel layers designed to mimic the texture of natural breast tissue, they enhance ergonomics while remaining soft and highly adaptable, effectively preventing breakage, leakage, and tearing.
SmoothSilk(R)/SilkSurface(R): These implants feature a nano surface, providing a soft, velvet-like texture. Utilizing innovative nanosilk skin technology that maintains consistent sizing throughout the breast in 360 degrees, the implants have been scientifically proven to be biocompatible in the long term. This helps generate a low inflammatory and cell-friendly response, minimizing the risk of fibrosis and decreasing friction between the skin layer and silicone surface.
BluSeal+(R): Motiva(R) is the only brand worldwide to incorporate BluSeal(R) technology into the silicone breast implant shell layer, effectively preventing leakage of the contained silicone gel into the patient's body. The latest model of JOY by Motiva(R) introduces BluSeal+(R) technology, which further enhances best-in-class safety performance by ensuring no silicone gel leakage.
ProgressiveGel ULTIMA(R): The unique mix of rheological properties in ProgressiveGel(R) ULTIMA(R) fosters adaptability in form and shape of the implants, aligning with ergonomic principles for versatile and natural tissue dynamics. This ensures that the implants mimic the movements of the body, adjusting seamlessly with changes in posture or body movement.
TrueMonobloc+(R): Enhancing greater adaptability and simplifying implantation during surgical procedures, TrueMonobloc+(R) promotes smaller incisions to just 2.5 centimeters and patient comfort. It also integrates the strongest shell-to-gel bonding technology that links all components in one system, resulting in more softness, flexibility, and a texture similar to real breasts upon touch.
Qid(R): A groundbreaking innovation exclusive to Motiva(R) implants, Qid(R) is a radiofrequency identification (RFID) chip approved by the U.S. Food and Drug Administration for safe implantation in patients. This chip stores essential implant information, including model name, size, date of manufacture, and serial number for each silicone piece. Patients can conveniently access this information anytime, anywhere using the Motiva(R) scanner, eliminating the need for silicone case or card storage. Moreover, Qid(R) ensures compatibility with scanners at airport immigration and department stores without triggering any adverse reactions.
Manatsanan further explained, "For the distribution of JOY by Motiva(R) implants in Thailand, we have exclusively partnered with 21 premier healthcare facilities that meet our stringent brand criteria. This collaboration aims to elevate the standard of breast augmentation experience in Thailand, ensuring greater efficiency and effectiveness. Additionally, we equip our partners with Augmented Reality 3D Simulators to aid in the pre-surgical preparation process. This innovative technology, integrated into the Arbrea Suite application, plays a pivotal role in measuring breast size by generating a three-dimensional image of the post-surgery outcome from every angle. This tool assists doctors in precise evaluation, guidance, and selection of surgical techniques, while also empowering patients to make informed decisions regarding the appropriate silicone size through clear and realistic simulation images."
Additionally, Woraphan Chokwareeporn, Managing Director of Maximus Medical Company Limited, the exclusive importer and distributor of Motiva(R) implants in Thailand, emphasized, "Recognizing the crucial role of education in enhancing the proficiency of plastic surgeons in Thailand, we have provided Motiva(R) breast implants to resident doctors pursuing further studies in the Thai Board of Facial Plastic and Reconstructive Surgery in leading medical schools. This support aims to aid in their skill development specifically in breast augmentation surgery. Furthermore, this year, Motiva(R) has introduced Augmented Reality 3D Simulators to the aforementioned Boards within the Faculty of Medicine at Chulalongkorn University, Siriraj Hospital, and Ramathibodi Hospital. These simulators serve as invaluable teaching aids and learning tools, facilitating surgical procedures. This collaboration was made possible through the cooperation of Prof. Dr. Apichai Angspatt, President of the Society of Plastic and Reconstructive Surgeons of Thailand, Prof. Dr. Apirag Chuangsuwanich, President of the Society of Aesthetic Plastic Surgeons of Thailand and President of the Royal College of Surgeons of Thailand."
Currently, Motiva(R) has established partnerships with 21 hospitals and clinics, which include Lelux Hospital, PSC Clinic, Dream Clinic, Apex Surgery Hospital, Bangkok Hospital Siriroj, Wansiri Hospital, Yanhee Hospital, Masterpiece Hospital, Milada Plastic Surgery Hospital, SLC Hospital, The Klinique Surgery Center, Meko Clinic, Phoprawin Clinic, Q Prime Clinic, Prof. Dr. Visnu Lohsiriwat, Bangmod Hospital, Dermaster Clinic, Samitivej Chinatown Hospital, The Art Clinic, WIH International Hospital, and IDL Hospital.
Source: Motiva
