KTC X Dohome drive growth in home construction and repair amidst market shifts

Friday 20 September 2024 09:58
With Thailand's recovering economy and increased purchasing power, KTC has identified a growing trend in the construction and home improvement sector. To leverage market growth and enhance the spending experience for KTC members, KTC partnered with Dohome earlier this year, launching a successful marketing campaign.

Mr. Nattasit Soontranu, Head of Credit Card Marketing Division at KTC, shared: "Following the great response to our earlier collaboration with Dohome, KTC card spending increased by over 15%, and more than 10 million KTC FOREVER points were redeemed for special privileges discount 20%. This success has prompted us to extend the campaign, offering even more value to our members. From September 1, 2024, to December 31, 2024, KTC cardholders shopping at all Dohome branches nationwide can enjoy the following offers:"

  • Up to 25,000 baht cash back for full payments.
  • Instant 20% discount with KTC FOREVER points redemption, as specified.
  • 0% interest installments for 10 months, with up to 37,000 baht cash back, as specified.
  • KTC PROUD Cash Card members can also enjoy both full and installment payment options under the campaign's terms.

Ms. Ariya Tangmitrphracha, Board of Directors & Executives, Dohome Public Company Limited, or DOHOME, added, "Dohome is committed to being a one-stop solution for all home needs. Our collaboration with KTC has been invaluable, as KTC's deep understanding of customer behavior allows us to create targeted promotions that truly resonate with customer needs. This partnership enables us to tailored solutions that help ease the cost of living, while providing flexible payment options. With over 10,000 products, including tiles and sanitary ware, kitchen appliances, lighting fixtures, electrical appliances, furniture, tools, paints, and chemicals, as well as office supplies, consumer goods, and daily household items, Dohome, as a one-stop solution for home improvement, is ready to meet the diverse home and construction needs of our customers."

For more details, please call KTC PHONE 02 123 5000 or get updates on KTC promotions at https://www.ktc.co.th, www.DOHOME.co.th, Line official: @Dohome, Facebook fan page: Dohomeonline, or hotline 1746. To apply for a KTC credit card, click the link: https://ktc.today/apply-card or visit any "KTC TOUCH" branches nationwide.
Note: Credit cardholders should use their cards responsibly and repay in full by the due date to avoid a 16% annual interest rate. "KTC PROUD" Cash Card holders are advised to borrow only as necessary and within their means. Interest rates range from 20% to 25% per annum.

Source: Krungthai Card