Beiersdorf (Thailand) reveals "C.A.R.E.+" (Care Beyond Skin) mission to lead the beauty industry into a sustainable future

Friday 18 November 2022 09:57
Beiersdorf (Thailand), the global skincare producer of NIVEA and Eucerin, today announced its C.A.R.E.+ (Care Beyond Skin) sustainability business strategy that aims to ensure it continues to deliver high-quality skincare products while also respecting the impact it has on the environment and society. Beiersdorf aims to reduce greenhouse gas emissions across its supply chain by 30% by 2024 and to become carbon neutral by 2030 to ensure it provides superior value to consumers and protects the quality of life for its communities.
Beiersdorf (Thailand) reveals C.A.R.E. (Care Beyond Skin) mission to lead the beauty industry into a sustainable future

Stephanie Barraud, Senior Vice President - ASEAN, Beiersdorf Co., Ltd., said, "For many years Beiersdorf has committed to delivering quality skincare to customers in Thailand and around the world. But our mission goes further than that as we also need to consider every aspect of making the world a better place and acting sustainably to protect the environment for our customers and society-at-large. To do this we follow our C.A.R.E.+ (Care Beyond Skin) sustainable business strategy that is implemented throughout our whole supply chain to be a guide for our partners and help Beiersdorf's long-term goal of becoming a truly sustainable business."

The C.A.R.E.+ (Care Beyond Skin) sustainability strategy focuses on three impact areas: consumers, society, and the environment. Its goals are including delivering quality skin care products and meeting the needs of consumers, maintaining a good climate for future generations, using only renewable resources, sustainable land use, improving water quality, improving the quality of life for stakeholders throughout the supply chain, and creating an inclusive society that respects and accepts differences and develops the potential of women, children and young people. To do this Beiersdorf has initiated projects around the world in cooperation with various non-profit partners.

As awareness of global warming increases throughout the world, Beiersdorf recognizes the importance of taking action and has applied the principles of a holistic economic approach, the BCG Economy, to business operations throughout the supply chain to enable it to expand its business in the future. Transforming the supply chain plays an important role as raw materials use resources from the land, and these must be planted and harvested without damaging the earth. Preserving forests and waterways, and providing employment and contributing to the development of local communities, has a positive impact on the well-being and quality of life for local people. Beiersdorf uses renewable energy and reduces greenhouse gas emissions during production by selecting and using ingredients and packaging that does not destroy the environment. It also ensures that the disposal and treatment of waste from the production processes is clean, and that transportation of the finished goods is environmentally friendly.

Since 2019, Beiersdorf's global production has used 100% green energy, including its facilities in Thailand. The next goal is to reduce greenhouse gas emissions throughout the supply chain by 30% by 2024 and move towards carbon neutrality by 2030.

Beiersdorf's production facilities in Thailand follow the same approach, using environmentally friendly production processes to help reduce greenhouse gas emissions. Achievements to date include improving waste disposal and since 2016 there has been Zero Waste Landfill and employing innovative production methods has reduced carbon dioxide emissions by 43%. Now, 100% of electricity used comes from alternative sources. Skin care and cleaning products use environmentally friendly plastic or biodegradable ingredients, and green packaging has also been developed. Since 2021, NIVEA products have been 100% bioplastic free, and sunscreen products do not contain substances that are harmful to coral reefs.

Surekha Wanphen, Production Center Director, Beiersdorf (Thailand), said, "At the Beiersdorf factory in Thailand we focus on our company mission and strive to optimize every area. This can be done gradually to achieve sustainable changes, such as reduce the carbon footprint through production processes. The factory use solar energy and our wastewater treatment reduces the use of natural resources. In addition, our employees play an active part in our efforts and we educate them on environmental issues and invite them to participate in sustainability-driven activities, such as waste sorting projects, reforestation projects, and various environmental project contests."

For more than a decade, Beiersdorf has been continuously working on integrated CSR projects and activities under the C.A.R.E.+ (Care Beyond Skin) strategy. Many projects are considered as starting points and have already created positive change, whether it's the use of renewable energy, developing environmentally friendly packaging, or rehabilitation of the environment and our forests to be a sustainable source of raw materials. We also have projects to improve the quality of life and education for women and young in the local communities that we source raw materials from, and where our production facilities are around the world. Recently, Beiersdorf initiated a project to improve libraries in 11 schools across Thailand to develop them as a resource to enable lifelong learning skills for their future. In addition, Beiersdorf donated more than 50 million euros and medical supplies to help public health efforts and medical organizations during the COVID-19 crisis.

Source: Spark Communications

Beiersdorf (Thailand) reveals C.A.R.E. (Care Beyond Skin) mission to lead the beauty industry into a sustainable future