Spotify Wrapped 2022: Thai Talents Dominate Top Lists as New Faces Join All-Time Favorites

Thursday 01 December 2022 13:05
Spotify Wrapped 2022 unveils Thailand's top lists of the year and the latest personalized features to discover your favorite songs, podcasts, artists, albums and more
Spotify Wrapped 2022: Thai Talents Dominate Top Lists as New Faces Join All-Time Favorites

Spotify today unveils its 2022 Wrapped campaign - announcing the top artists, albums, songs, playlists and podcasts that showcase the vibrant kaleidoscope of more than 456 million listeners around the world. Spotify users can also find their personalized Wrapped experience, with the latest features that celebrate how they soundtracked their year.

Globally, Bad Bunny, Taylor Swift, and Drake topped the Wrapped lists across most-streamed albums, tracks, and artists. For the third year in a row, Puerto Rican rapper Bad Bunny took the number one spot for the most-streamed artist globally, with more than 18.5 billion streams this year. 

Closer to home, here's how Thailand listened this year. Topping the list of Thailand's Top Artists is K-Pop superstar group BTS for the third consecutive year, followed by the legendary Taylor Swift and BLACKPINK. 

What's exciting is the local music scene and artists taking center stage this year, with four out of five Top Songs being Thai. The well-loved band Tilly Birds saw their hit ถ้าเราเจอกันอีก (Until Then) placing #2 in Top Songs, as well as their album It's Gonna Be OK (Deluxe) placing #4 in Top Albums and placing #5 on the Top Artists list.

Other Thai talents making their debut on the Top Lists this year include rising local artists like BELL WARISARA at #5 in Top Local Female Artists and Blackbeans climbing to the #4 spot of Top Local Groups. Further, for the first time, a Spotify Thailand RADAR artist claimed Top Song, as THEMOONWILLALWAYSBEWITHME reached the #1 spot with his hit ซูลูปาก้า ตาปาเฮ้. 

"We are thrilled to see that Thai artists have continued to shine on the local stage, as seen on 2022's Spotify Wrapped results. This shows that Thais are increasingly listening to and supporting their homegrown talent, with an almost 50% increase in streams of local music," said Kossy Ng, Head of Music, Spotify Asia. "We're excited to continue working closely with local musicians and pave the way for more aspiring artists to flourish on the platform.

This local momentum is also seen in Spotify's playlists with ฉันฟังเพลงไทย (I Listen to Thai Songs) skyrocketing to Top Spotify Playlist just five months after its launch. One of the recent faces of the playlist, local band Tattoo Colour, saw more listeners playing their latest and older hits, gaining them the title of the fourth most-streamed artist in Thailand - first amongst local artists - and the third most-streamed group, after BTS and BLACKPINK.

"We are very grateful for the incredible year we've had, especially after being announced as Spotify's most-streamed local artist in Thailand", shared Tattoo Colour. "Spotify Wrapped is something we look forward to every year-end. Seeing how we rank in Top Lists and how our "Chao Noirs", our fans, are growing makes us motivated to be better artists. We're thankful for all the support and opportunities that Spotify has given us; elevating us on the platform through playlists and connecting us with our beloved listeners!"

Starting today, eligible users can also access their personalized 2022 Wrapped experience exclusively in the Spotify mobile app (iOS and Android). All about self-expression and play, here's what to look out for:

  • New Data Stories to Express Your Year in Audio: In addition to your top artists, genres, songs, podcasts and minutes listened, Your Listening Personality is a new feature that not only tells you about the music you listen to, but what that says about your music taste. We'll tell you which of 16 different Spotify-created Listening Personality types you are, based on your 2022 listening trends. Additionally, Audio Day is an interactive story that gives you a peek into how your music taste evolves throughout the day.
  • Share More: Fans can now share their Wrapped cards on LINE and WhatsApp, along with custom Wrapped-themed GIFs. 
  • Your Artist Messages: This year, we've expanded to include messages from more than 40,000 artists like Taylor Swift, Billie Eilish, J Balvin, M?neskin and more. With Your Artist Messages, eligible fans will get a personalized video feed with thank you messages from some of their top artists in 2022, with each video followed up by your most listened song from that artist this year. 
  • Spotify Camp Nou Takeover: As a part of the first-of-its-kind partnership between Spotify and FC Barcelona, fans can also find 2022 Wrapped videos on social from some of their favorite players, including Robert Lewandowski, Alexia Putellas, Pedri, and Ansu Fati.
  • Taking Wrapped into Roblox: To celebrate Wrapped and the artists that soundtracked the year, we'll be taking over the Spotify Island mainland with Wrapped-inspired quests, games, virtual merch, and photo booth opportunities with 12 different artists including: Bizarrap, Black Sherif, CRO, Doechii, Eslabon Armado, Miranda Lambert, NIKI, Stray Kids, SUNMI and Tove Lo. 

 A snapshot of the "Wrapped" 2022 Top Thailand and Global results can be found below. 

Spotify 2022 Wrapped Thailand Top Lists

Thailand's Top Artists

  1. BTS
  2. Taylor Swift
  4. Tattoo Colour
  5. Tilly Birds

Thailand's Top Female Artists

  1. Taylor Swift
  3. Ariana Grande
  4. Ink Waruntorn 
  5. Violette Wautier

Thailand's Top Male Artists

  1. Justin Bieber
  2. The Weeknd
  5. Patrickananda

 Thailand's Top Groups

  1. BTS
  3. Tattoo Colour
  4. Tilly Birds
  5. Three Man Down

Thailand's Top Albums

  1. Proof by BTS
  3. This City Won't Be Lonely Anymore by Three Man Down
  4. It's Gonna Be OK (Deluxe) by Tilly Birds
  5. Q.E.D by Mirrr

Thailand's Top Songs

  1. ซูลูปาก้า ตาปาเฮ้ by THEMOONWILLALWAYSBEWITHME
  2. ถ้าเราเจอกันอีก (Until Then) by Tilly Birds
  3. Pink Venom by BLACKPINK
  4. ฉบับปรับปรุง by ZENTYARB, PUNYARB Ft. LAZYLOXY
  5. พิง - เพลงประกอบละคร กระเช้าสีดา by NONT TANONT

Thailand's Top Local Artists

  1. Tattoo Colour
  2. Tilly Birds

Thailand's Top Local Female Artists

  2. Ink Waruntorn
  3. Violette Wautier
  4. MILLI

Thailand's Top Local Male Artists

  3. Patrickananda
  4. Billkin

Thailand's Top Local Groups

  1. Tattoo Colour
  2. Tilly Birds
  3. Three Man Down
  4. Blackbeans
  5. Polycat

Thailand's Top Local Albums

  1. This City Won't Be Lonely Anymore by Three Man Down
  2. It's Gonna Be OK (Deluxe) by Tilly Birds
  3. Q.E.D by Mirrr
  4. You (Are) Mean a Lot to Me by Blackbeans
  5. 80 Kisses by Polycat

Thailand's Top Spotify Playlists

  1. ฉันฟังเพลงไทย
  2. ฮิตติดกระแส
  3. Hot Hits Thailand
  4. เป๊ะ ดัง ปังเวอร์
  5. T-Pop Now

Thailand's Top Podcasts

  1. หลอนตามสั่ง | nuenglc
  2. คำนี้ดี
  3. The Ghost Radio
  4. วันนี้เป็นยังไงบ้าง
  5. THE STANDARD Podcast

Spotify 2022 Wrapped Global Top Lists

Most-Streamed Artists Globally

  1. Bad Bunny
  2. Taylor Swift
  3. Drake
  4. The Weeknd
  5. BTS

Most-Streamed Songs Globally

  1. "As It Was" by Harry Styles
  2. "Heat Waves" by Glass Animals
  3. "STAY (with Justin Bieber)" by The Kid LAROI
  4. "Me Porto Bonito" by Bad Bunny feat. Chencho Corleone
  5. "Tit? Me Pregunt?" by Bad Bunny

Most-Streamed Albums Globally

  1. Un Verano Sin Ti by Bad Bunny
  2. Harry's House by Harry Styles
  3. SOUR by Olivia Rodrigo
  4. = by Ed Sheeran
  5. Planet Her by Doja Cat

Most Popular Podcasts Globally

  1. The Joe Rogan Experience
  2. Call Her Daddy
  3. Anything Goes with Emma Chamberlain
  4. Caso 63 (All Languages)
  5. Crime Junkie

Most Viral Artists Globally

  1. Taylor Swift
  2. The Weeknd
  3. Bad Bunny
  4. BTS
  5. Lana Del Rey

Most Shared Lyrics Globally

  1. "Heat Waves" by Glass Animals
  2. "Heather" by Conan Gray
  3. "I Love You So" by The Walters
  4. "Summertime Sadness" by Lana Del Rey
  5. "Somewhere Only We Know" by Keane

Source: Hill & Knowlton

Spotify Wrapped 2022: Thai Talents Dominate Top Lists as New Faces Join All-Time Favorites